Victor Blasco — January 6, 2019 Follow @yumyumvideos — January 6, 2019 Video marketing is insanely effective. That’s something I can say with confidence since I have the numbers to back it up. That being said, harnessing videos’ amazing potential to engage your audience and deliver your message effectively isn’t something that “just happens”. It … Continue reading Strategic Video Marketing: How to Match Your Videos to Your Content Goals
With growing competition in video streaming services, Netflix could reverse their former “no ads ever” policies. Let’s look at the pressure points. Ryan Kelly on January 2, 2019 A few months ago, the internet had a mild freak out when Netflix started showing users commercials for other video content between episodes. Although Netflix described it … Continue reading Are ad-supported tiers too much temptation for Netflix or Prime Video to resist?
Jomer Gregorio — December 27, 2018 Follow @JomerGregorio — December 27, 2018 Content marketing plays a crucial role in the success of many companies and small businesses today. Through publishing fresh, relevant, and helpful content in the form of blog, articles, how-to guides, and whitepapers, businesses can build authority, awareness, and thought leadership, while at … Continue reading Video Marketing Statistics That Prove You Need it In Your Business [Infographic]
A wrap up of this year’s social media advertising highlights. Amy Gesenhues on December 27, 2018 at 9:00 am After suspending Cambridge Analytica from its platform in March, Facebook’s data management issues remained the lead social media news story throughout 2018. The company’s constant stream of user privacy challenges left little space for other social … Continue reading Social media 2018 put the spotlight on data, video, Stories
Syed Balkhi — December 23, 2018 Follow @SyedBalkhi — December 23, 2018 When you scroll through your Facebook feed, what’s the type of content you keep seeing? Video. What else is strategically placed between posts in your newsfeed? Advertisements. Facebook video marketing isn’t a new concept, but it’s one that’s on the rise for marketers. … Continue reading How to Create a Facebook Video Ad that Converts
Hope Horner — December 21, 2018 — December 21, 2018 Joshua_Willson / Pixabay A year ago, you launched a website, complete with a store, numerous product pages, and even a blog. Over time, you saw your site sessions increase, you saw growth in your social media following, and you received positive feedback from customers happy … Continue reading How Video Helps Increase Ecommerce Conversion Rates
Shirin Shahin — November 21, 2018 — November 21, 2018 mohamed_hassan / Pixabay It’s almost the most wonderful time of the year! And this holiday season, video marketing is all the rage. In fact, according to a new report from Slidely, over three-fourths of business owners and marketers are incorporating video into their 2018 holiday … Continue reading Amp Up Your Video Marketing This Holiday Season
Todd Vaske — November 19, 2018 — November 19, 2018 Webster defines Human Resources as one of the toughest jobs known to everyone who has ever been in the workforce. I didn’t make that up. (I have a friend named Webster who is in Human Resources.) Between onboarding, training, benefits, and discipline, Human Resources professionals … Continue reading How to Use Video Throughout the Candidate Experience
Gregg Litman — November 13, 2018 — November 13, 2018 TerryPapoulias / Pixabay Creating a professional video is exciting and important, but sometimes it can feel almost impossible to get an accurate proposal, but it doesn’t have to be. The easiest way to avoid overspending on a video is to make sure you have a … Continue reading Checklist: Determine the Scope of Work for a Video Production Project
George B. Thomas — November 12, 2018 — November 12, 2018 JuralMin / Pixabay I’m on a mission to help companies understand the need to embrace a culture of video in 2019 and beyond. Why is this a passion point for me? As I’ve been helping companies embrace video, I’m starting to see the same … Continue reading The Ultimate Video Funnel For Sales, Marketing, and Service in 2019
