Tag Archives: Video

How to Succeed with Video Marketing After Facebook’s News Feed Update

Paul Casinelli — February 2, 2018 — February 2, 2018 mohamed_hassan / Pixabay Facebook recently announced updates to the News Feed that have publishers and brands concerned, and with good reason. The implications of these changes are particularly important for video (and we love video here at Brightcove!). Video continues to be an important pillar … Continue reading How to Succeed with Video Marketing After Facebook’s News Feed Update

Improve Your Content with 4 Video Marketing Tools

Susan Gilbert — February 2, 2018 Follow @SusanGilbert — February 2, 2018 4 Video Marketing Tools to Improve Content Without Breaking the Budget Visual content is quickly becoming the new way of consuming information, and is becoming a large component to building visibility for your brand. In order to produce high-quality, professional videos you just … Continue reading Improve Your Content with 4 Video Marketing Tools

Introducing the ‘content conversation’: The new twist in content marketing using live video

As you develop your 2018 content marketing plans, don’t leave out live video. Columnist Brent Hieggelke explains how live video is changing the way brands interact with their audiences. Brent Hieggelke on January 29, 2018  It’s no secret that the way brands are trying to deliver messages to consumers has dramatically changed over the past … Continue reading Introducing the ‘content conversation’: The new twist in content marketing using live video

LinkedIn Video is Now Available, but Do You Really Want It?

James Potter — January 25, 2018 Follow @thelinkedinman — January 25, 2018 LinkedIn introduced LinkedIn Video on their mobile app back in August 2017 with the idea that their members would “share their experience and perspective”, and “share ideas, learn from others and jump start new conversations.” Now hang on a minute, isn’t LinkedIn a … Continue reading LinkedIn Video is Now Available, but Do You Really Want It?

Video May Save Your Business from Facebook Apocalypse

Laura Donovan — January 25, 2018 Follow @thewordpro — January 25, 2018 junniferbaya340 / Pixabay The recent announcement by Mark Zuckerberg explaining the new algorithm change has businesses freaking out and extremely concerned their marketing efforts may become a bit strained. In case you missed it, Facebook will begin to prioritize updates that “spark conversations … Continue reading Video May Save Your Business from Facebook Apocalypse