Tag Archives: Video

Social Media Video Marketing Trends 2020 [New Survey]

Osama Khabab July 2, 2020 Time is undoubtedly the most valuable asset in our lives. Therefore, as humans we’re always seeking convenience that saves us time in different activities that we carry out each day, such as consuming information. By using our visual and auditory senses, we’re able to consume information faster when watching a … Continue reading Social Media Video Marketing Trends 2020 [New Survey]

Video Closes the Distance Between Brands and Their Audience

Megan Doherty June 25, 2020 Personal video conferencing and social media streaming app usage has risen following COVID-19. In the last week of March alone, downloads for the video conferencing app Houseparty grew 735x over previous numbers. Zoom’s user base grew to 200 million, a consumer-level status unprecedented for the primarily business-to-business service. Facebook and … Continue reading Video Closes the Distance Between Brands and Their Audience

A Look at the Most Viral Tide Commercials: How to Use Humor in Video Marketing

Ana Gotter June 22, 2020 Tide is a well-established laundry detergent that also has a long history of advertising excellence–especially on TV. The brand’s unique combination of humor, brand awareness, and advertising strategy has led them to launch multiple viral ad campaigns over the past several years. In each instance, there are multiple tactics at … Continue reading A Look at the Most Viral Tide Commercials: How to Use Humor in Video Marketing

11 Key Elements Leaders Should Consider When Doing Live Video

Young Entrepreneur Council June 18, 2020 Video has become one of the most effective and popular forms of content businesses use in their marketing efforts. Live video in particular is a great way to engage with your target audience in a personal, meaningful way. Here are 11 key elements every business leader should consider to … Continue reading 11 Key Elements Leaders Should Consider When Doing Live Video

How to Use Facebook Video Marketing to Drive Conversions [Infographic]

Maria Ganta — June 10, 2020 Video has always been an extremely engaging part of the Facebook experience, and one of the best content formats for marketing your businesses, especially these days. With video marketing quickly becoming one of the most powerful techniques of delivering your brand message to new and existing audiences, it’s difficult … Continue reading How to Use Facebook Video Marketing to Drive Conversions [Infographic]

5 Quick Tips for Creating eCommerce YouTube Video Ads that Covert [+ Examples]

Mushon Heinisch — June 12, 2020 YouTube has become a powerful marketing tool for online sellers. But how do you create eCommerce video ads that actually boost sales, while keeping budgets in check? The secret is, it is surprisingly quite easy – and quick! To help you make the most of your eCommerce YouTube videos … Continue reading 5 Quick Tips for Creating eCommerce YouTube Video Ads that Covert [+ Examples]

Video is the Backbone of the Strongest Business Continuity Plans

Lauren Barry — June 11, 2020 The COVID-19 pandemic and the continued stay at home orders much of the world is still experiencing has created extraordinary challenges for businesses of all kinds. With varying degrees of readiness, enterprises around the world have had to quickly transition to a remote workforce and find ways to continue … Continue reading Video is the Backbone of the Strongest Business Continuity Plans