Tobin Lehman — September 18, 2018 Follow @gonewnorth — September 18, 2018 Free-Photos / Pixabay Are you thinking about video marketing? You might want to cut to the chase. There is nothing new in the world. One might think that the move into video marketing is this new phenomena that the millennial generation is pushing. … Continue reading Video Marketing Saturation Point Approaching
Alice Oh — September 13, 2018 — September 13, 2018 In today’s modern marketing world, traditional marketing tactics like banner ads and printed advertisements are quickly fading into a thing of the past. You probably haven’t even noticed a majority of these types of ads or offers from brands in your day-to-day lives. That’s simply … Continue reading How to Use Video As Your Greatest Marketing Asset
Sahail Ashraf — September 1, 2018 — September 1, 2018 Live video. Where Facebook used to own the space, there are now plenty of other ways to use live video effectively as a brand. But how important is it, still? If there was no chance of ever doing a live video again, would it mean … Continue reading Is Live Video Still a Thing?
Nathan Veer — September 1, 2018 — September 1, 2018 The three questions in this video can set you up for success when it comes to creative ideas around your video strategy. Follow the exercise in this video to generate executable ideas with legitimate ROI potential. “Video Strategy”. Everyone’s talking about it. We all need … Continue reading Define Your Video Strategy in 3 Simple Steps
Julia Farina — August 30, 2018 — August 30, 2018 There’s an infographic making waves right now in the LinkedIn community that illustrates the demand for a more connected, innovative, and adaptive workplace. Put simply, The Evolution of the Employee illustrates the needs of a new generational workforce. Driven by applications like Slack and Google … Continue reading Why Your Video Content Workflow Matters More Than You Think
Julie Neumark — August 20, 2018 Follow @julieneumark — August 20, 2018 4.5 billion views—who’s watching what when? The first day of school. The one day a year when both students and parents are excited. Today’s kids come prepared with more than just new school supplies. Armed with YouTube, this year’s back to school “kids” … Continue reading Back to School Video Trends
Ana Gotter — August 17, 2018 Follow @ana_gotter — August 17, 2018 When most people hear the phrase “Google Ads,” their first thoughts immediately jump to the conventional search ads that will be displayed at the top of a user’s results pages. These are, without a doubt, an essential part of the Google ad platform. … Continue reading How to Run Video Ad Campaigns with Google Ads
Hollie Geitner — August 15, 2018 — August 15, 2018 As technology continues to improve at a rapid pace, social media becomes increasingly etched into our everyday lives. As a business, you should acknowledge social media – if not, you’re going to be left in the dust. Strategizing how to attract and then keep your … Continue reading Where Should You Focus Your Video Strategy in 2018?
By Evelyn Timson August 15th, 2018 Uploading all your video content straight to YouTube away can be a tempting strategy. It is, after all, simple to do and in theory puts your content in a position to begin attracting views immediately. Unfortunately, the reality of our content saturated online world requires a far more strategic and … Continue reading Video Strategy: Tease, Launch, Sustain
Bruce McKenzie — August 10, 2018 — August 10, 2018 You can increase engagement and provide superior customer experience at the same time by making interactive videos out of your ordinary “passive” videos. I mean, wouldn’t you, as a viewer, like to start up a webinar and see clickable “chapter headings” — so you can … Continue reading How to Make Interactive Video For Free