Before adopting extended reality, take into account whether your business and customers are ready for immersive technology. Lisa Peyton on April 28, 2022 I recently moved away from a city where I had lived for over 20 years. I think I felt it would be no different than when I went off to college, easily … Continue reading 10 things to consider when using XR for your event
Tag Archives: Using
Using big words can make you look smart, but only if
By Stephanie Vozza March 16, 2022 Why say “that’s odd,” when you can say, “that’s an anomaly”? Maybe it’s because you’re trying to look more intelligent. A study by the education platform Preply, found that nearly three in five people have used complex vocabulary to appear smarter. Often, it’s to make an impression. … Continue reading Using big words can make you look smart, but only if
Using Predictive Analytics to Improve Customer Experience Through Personalization
Using Predictive Analytics to Improve Customer Experience Through Personalization Henry Bell / 09 Mar 2022 The development of smartphone and computer technologies, and the internet in general, have influenced customers’ default behavior and expectations when it comes to customer experience. More and more shopping is moving online, which is a very different environment, especially … Continue reading Using Predictive Analytics to Improve Customer Experience Through Personalization
How to Improve Hiring Using a Recruitment App
Stacy Lee January 12, 2022 A successful hiring process depends on the recruiter’s skills, strategies, and technology efficiency. Without these three elements, it would be challenging to identify the most compatible candidate and communicate smoothly. But many companies still rely on outdated techniques and overlook the importance of advanced tech. However, tech can help them … Continue reading How to Improve Hiring Using a Recruitment App
Using data to optimize campaign creative
One Door’s Ken Kuperstein offers tips on determining when creative is a hit or a miss. Chris Wood on December 21, 2021 When cloud-based visual merchandise software company One Door teamed up with marketing platform Influ2 to reach B2B customers, they used performance data to improve their current and future campaigns. This was especially necessary … Continue reading Using data to optimize campaign creative
Using intent as a unit of B2B campaign measurement
ZoomInfo’s Hussam AlMukhtar shares his intent strategy and how it can impact B2B marketing and sales. Chris Wood on December 15, 2021 Marketers need to keep up with savvy buyers by having a comprehensive intent measurement strategy. This was the message from Hussam AlMukhtar, Senior Director of Strategic Marketing for B2B intelligence platform ZoomInfo, at … Continue reading Using intent as a unit of B2B campaign measurement
How to Start Using Social Media for Your Business in 2022
Kinga Edwards December 12, 2021 Social media offers a brand many communication opportunities, but starting operations on several platforms at the same time without a properly prepared strategy can do more harm than good. It is worth carefully analyzing individual social networks – even if setting up a profile is a matter of a few … Continue reading How to Start Using Social Media for Your Business in 2022
Unlock Your Real Business Problem – and Solve it – Sooner Using Anticipatory Leadership
Daniel Burrus December 4, 2021 If you have read any of my past blogs, you know that in my Anticipatory Leader System, I teach a competency called the Skip It Principle. On the surface, something like problem skipping might seem like a hands-off approach to solving an issue that arises in your organization; however, it’s … Continue reading Unlock Your Real Business Problem – and Solve it – Sooner Using Anticipatory Leadership
8 Top Channels to Recruit Generation Z Using a SaaS for Recruitment
Stacy Lee November 29, 2021 There has probably been no other time when the importance of generations was as discussed as nowadays. It’s been one of the burning issues in the past few years, influencing how marketers establish their strategies and how businesses sell their products. Using the same formula to appeal to those in … Continue reading 8 Top Channels to Recruit Generation Z Using a SaaS for Recruitment