Category Archives: Streaming Platforms

Netflix used AI to put Gene Wilder’s voice into a new reality show

Netflix used AI to put Gene Wilder’s voice into a new reality show So much for magic. By Anna Washenko June 30, 2026   Silver Screen Collection/Getty Images Netflix has worked with ElevenLabs to develop a recreation of Gene Wilder’s voice for use in an upcoming unscripted reality show inspired by Roald Dahl’s novel Charlie and … Continue reading Netflix used AI to put Gene Wilder’s voice into a new reality show →

How marketers can harness the strengths of traditional and streaming TV

Uncover a balanced approach to linear and streaming TV in modern marketing campaigns. Nick Jankowski on June 27, 2024   The television landscape has undergone a seismic shift in recent years, reshaped by the relentless march of digital technology. As we navigate this digital age, it’s crucial for marketers to understand the challenges and opportunities … Continue reading How marketers can harness the strengths of traditional and streaming TV →

NBCU To Roll Out New Linear, Streaming Ad Tools, With ‘Scaled Premium Content’

NBCU To Roll Out New Linear, Streaming Ad Tools, With ‘Scaled Premium Content’ by Wayne Friedman , May 2, 2023 NBCUniversal is starting up new advertising innovations that combine its linear TV networks and its streaming platform, Peacock. These include an option for a company-wide “takeover” effort for a brand which means that a brand … Continue reading NBCU To Roll Out New Linear, Streaming Ad Tools, With ‘Scaled Premium Content’ →