Tag Archives: Used

How Web-Based Startup Harry’s Used Storytelling To Shake Up the Men’s Razor Industry

Ana Gotter — January 17, 2020 Sometimes, brands are lucky enough to come up with a new spin on a product that’s so significant they don’t have trouble making a name for themselves. Others, however, are forced to break into an industry with so many big, established names for simple products that it’s hard to … Continue reading How Web-Based Startup Harry’s Used Storytelling To Shake Up the Men’s Razor Industry

The Power of Constraints: How Dr. Seuss Used Only 50 Words to Write His Best-Selling Book of All Time

Mayo Oshin — November 21, 2019 Follow @mayowaoshin Shortly after the success of The Cat in the Hat—a best-selling book limited to a 225-word vocabulary—Theodor Seuss Geisel (also known as Dr. Seuss) took on an even greater challenge. In 1960, Bennett Cerf, founder of book publisher, Random House, bet Dr. Seuss fifty-dollars that he couldn’t … Continue reading The Power of Constraints: How Dr. Seuss Used Only 50 Words to Write His Best-Selling Book of All Time

How Can Machine Learning Be Used in Financial Services?

Lanre Onibalusi — September 3, 2019 Follow @Onibalusi — September 3, 2019 Machine learning technology is making rapid gains in the financial services industry, and a growing number of companies are now using it to enhance the customer experience. Gartner even predicts that by 2020, 85% of customer relationships with an enterprise won’t involve interacting … Continue reading How Can Machine Learning Be Used in Financial Services?

4 Psychological Triggers Used In-Store that Ecommerce Can Use to Increase Urgency and Drive Sales

Ronita Mohan — July 3, 2019 — July 3, 2019 There is no doubt that ecommerce has become all the rage. From Amazon being the world leader in terms of ecommerce sales to small business entrepreneurs setting up shop via social media, ecommerce is moving and shaking the retail industry. But despite pundits predicting the … Continue reading 4 Psychological Triggers Used In-Store that Ecommerce Can Use to Increase Urgency and Drive Sales

70% Of Consumers Have Never Used Voice Assistant To Search For Products

70% Of Consumers Have Never Used Voice Assistant To Search For Products by Laurie Sullivan  @lauriesullivan, June 4, 2018 Consumers are skeptical of voice assistant shopping apps, which probably explains why the majority of Americans have not yet used voice search or voice assistants to shop. And more than half don’t trust the best-known providers … Continue reading 70% Of Consumers Have Never Used Voice Assistant To Search For Products

More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase

More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase by Laurie Sullivan  @lauriesullivan, April 23, 2018 People who embrace voice search aren’t using it to shop. Some 71.5% say they have never used voice search to make a purchase. This marks a sharp reversal from findings in a survey conducted … Continue reading More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase