Charles HeitzFebruary 8, 2015 Recently reported by Bloomberg Business and other sources, Twitter and Google struck a deal to include users tweets in Google search results. So why is this important for your business and search engine optimization? Here’s my take on it and why now more than ever you NEED to be using Twitter for … Continue reading Twitter SEO BOMBSHELL
Justin WongFebruary 6, 2015 Even though Twitter has been around for quite a while now, we still see so many businesses and professionals making basic (and embarrassing) mistakes. Using Twitter properly isn’t difficult, but for those who are still struggling, we’ll show you four common Twitter mistakes and how to avoid them. Sounding Too Desperate … Continue reading Four Big Twitter Mistakes You Need To Avoid
We can often be distracted by follower counts on Twitter. Once I looked past those numbers, I saw that the real long-term challenge is to get conversions. I agree with Hubspot in their interesting infographic below that it isn’t enough to just tweet for the sake of tweeting. Results come from measuring and analyzing efforts. … Continue reading 12 Twitter Stats To Help You Get More Conversions (Infographic)
Gina BadalatyFebruary 6, 2015 If you’re an experienced blogger, you may find yourself focusing so much on Facebook, Pinterest and Instagram that you believe Twitter is dead. If you are a new blogger, you may be overwhelmed by too much social media and put Twitter at the bottom. I believe both ideas are a mistake. … Continue reading How To Get Better Twitter Engagement in 2015
CEO Dick Costolo, in the investor hot seat, makes a case for the social network’s growing momentum. By Ainsley O’Connell February 5, 2015 Twitter CEO Dick Costolo was full of renewed brio today as he reported the company’s fourth quarter and end-of-year 2014 earnings. “We closed out the year with our business advancing at a … Continue reading Twitter Beats Fourth-Quarter Revenue Target, Falls Short On User Growth
Emma SniderFebruary 4, 2015 Twitter is all about clarity and brevity. Want to express a thought that’s longer than 140 characters? Tough luck. The platform forces users to trim messages down to what’s absolutely essential. You have a bit more real estate to work with for your bio, but not much. 160 characters is all … Continue reading How To Leverage Your Twitter Profile For Social Selling
Roxanne RoarkFebruary 3, 2015 You’re probably asking yourself “What is a ‘Tweet Archive’?” or you might be thinking about the Library of Congress indexing tweets, but that’s not quite what I mean. A tweet archive is what we can create for ourselves in order to make managing our Twitter accounts much easier and, even, more … Continue reading Tweet Archive: Marketing On Twitter In Less Time!
If like most marketing professionals you use Twitter every day, then you’ll want to come across as well as you can on the site. Social media is a wonderful tool if you know how to use it and these 32 tips for the pros will help you lift your Twitter game in 2015 and become … Continue reading 32 Twitter Tips to Turn You Into a Maestro of Micro Blogging
Julia McCoyJanuary 30, 2015 YouTube was a revolution in the way we think about marketing. Interaction through a video was a brand new way to take advantage of media to get connections to your target audience. Never before had there been a way to connect with your audience on such a personal level while at … Continue reading Is Twitter Killing YouTube? 5 Top Reasons You Should Prioritize Twitter
Online survey by Salesforce Marketing Cloud’s found that 66% plan to use Facebook on their second screen on game day, compared to 56% for Twitter. Martin Beck on January 30, 2015 Never mind the big screen on Super Bowl Sunday. What’s going to be on your second screen? If you’re like most people, it’ll … Continue reading Facebook Will Be Used More Than Twitter During Super Bowl [Survey]
