Tag Archives: Truly

What would a truly customer-centric B2B buyers journey look like?

What would a truly customer-centric B2B buyers journey look like? It would make content easily accessible, provide helpful resources and back off on the sales pressure. May 19, 2025     In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech … Continue reading What would a truly customer-centric B2B buyers journey look like?

Who needs Photoshop? These great image editors are truly free

September 01, 2024 Who needs Photoshop? These great image editors are truly free Transform your photos from ordinary to extraordinary—no subscriptions, trial periods, or premium versions involved. BY Doug Aamoth You don’t need to break the bank to elevate your images. These photo-fabulous free tools are truly free—no upsells to premium versions or limited-time trials. They … Continue reading Who needs Photoshop? These great image editors are truly free

When AI truly understands our customer data, we’ll deliver on true personalization

Imagine a world where AI doesn’t just adjust the tone of a message to ‘witty’ or ‘professional,’ but adds tone and context based on customer data. Milton Hwang on June 27, 2024   What I mean by ‘Spammers’ Jay Schwedelson Michelle Taite, CMO, Intuit Mailchimp Can ‘hyper’ ever become a segment of one? How AI … Continue reading When AI truly understands our customer data, we’ll deliver on true personalization

An early Apple designer on what makes an interface truly great

  By Doreen Lorenzo March 12, 2024 Abigail Brody is a design executive who has spent more than a decade of her design career at Fortune 500 companies, including Apple, where she helped to create dark mode and some of the first iPhone’s design explorations. She leads product design at Physna’s Thangs, the fastest-growing 3D model … Continue reading An early Apple designer on what makes an interface truly great

The fall of FTX shows just how fragile the crypto economy truly is

  By James Surowiecki November 11, 2022     When you build an empire on funny money, it’s very easy for it to vanish overnight. That’s the simplest way to understand the implosion of former cryptocurrency giant FTX, which declared bankruptcy Friday. When November began, FTX controlled one of the world’s most valuable cryptocurrency exchanges, … Continue reading The fall of FTX shows just how fragile the crypto economy truly is