Tag Archives: Trends​

Top 5 Data Trends Powering Digital Marketing Growth in 2021

Paula Chiocchi January 18, 2021 Last year saw an explosion of martech tools, increased integrations, and AI automations. It’s clear digital connectivity has skyrocketed, with massive amounts of data from multiple sources seamlessly moving from one platform to another. Studies from McKinsey have said that in 2020, digital transformation vaulted five years forward in about … Continue reading Top 5 Data Trends Powering Digital Marketing Growth in 2021

2021 Social Media Design Trends All Small Business Owners Should Know

Amy Copperman January 15, 2021 For today’s small business owner, it’s more important than ever to connect with your customers through well-designed, visually appealing social media content. Recent studies show a 21% uptick in monthly social media usage, demonstrating the time is now to connect and sell to your audience online. But it can be … Continue reading 2021 Social Media Design Trends All Small Business Owners Should Know

Outsell Your Biggest Competitors With These eCommerce Trends [2021]

Nicole Blanckenberg January 7, 2021 Boy, 2020 has been quite a year, hasn’t it? The pandemic has resulted in significant changes on personal and business levels across almost every sector – and eCommerce is no exception. And while the quick and lasting changes and market pivots have most definitely diverted or stopped some trends in … Continue reading Outsell Your Biggest Competitors With These eCommerce Trends [2021]

Trends That Will Drive Growth for Engineering and Manufacturing Companies in 2021

Judy Caroll December 29, 2020 Much has been said about Industry 4.0, and how it has revolutionized the manufacturing world by providing manufacturers with opportunities to utilize advanced tools and technologies throughout the product lifecycle. There’s no doubt that Industry 4.0 has enabled manufacturers to increase operational visibility, reduce costs, expedite production times, and deliver … Continue reading Trends That Will Drive Growth for Engineering and Manufacturing Companies in 2021

Using Market Segmentation: Online Shopping Marketing Trends That Work

Suzanne Wentley December 23, 2020 Your customers are all unique individuals at different stages of the buying process, and your outreach efforts should take this into account. To send effective messages to your different customer groups, you’ll need to leverage email segmentation. This process allows you to refine your messaging and images for the unique … Continue reading Using Market Segmentation: Online Shopping Marketing Trends That Work