Louis Columbus — May 13, 2020 U.S. retailers’ online year-over-year (YoY) revenue growth is up 68% as of mid-April, surpassing an earlier peak of 49% in early January. There’s been a 129% year-over-year growth in U.S. & Canadian e-commerce orders as of April 21 and an impressive 146% growth in all online retail orders. Online … Continue reading How COVID-19 is Transforming E-Commerce
Louis Columbus — July 16, 2019 Follow @louiscolumbus — July 16, 2019 Bottom Line: Taking on the talent crisis with greater intelligence and insight, delivering a consistently excellent candidate experience, and making diversity and inclusion a part of their DNA differentiates growing businesses who are attracting and retaining employees. The book What’s Next For You? … Continue reading What’s Next For You? How AI Is Transforming Talent Management
By automating the research and discovery processes, chatbots empower customers with an on-demand, personalized experience, 24/7. Robin Shapiro on January 25, 2019 Today, consumers are increasingly engaging in chat and messenger apps (i.e., chatbots) to purchase, research and interact with businesses and their products. As Artificial Intelligence advances, these conversational experiences provide a real-time way … Continue reading 3 reasons chatbots are transforming the automotive industry
Dave Brock — October 19, 2018 Follow @davidabrock — October 19, 2018 geralt / Pixabay Last week, I was sitting in the Gartner Sales and Marketing Conference. If you’ve never attended, it’s one you need to put on your future agenda. Even if you aren’t a Challenger fan, it is probably one of the best … Continue reading Transforming What We Do Is Not Optional!
Jared Ronski — August 15, 2018 Follow @jaredronski — August 15, 2018 The stats on e-commerce are telling a promising story. According to a recent survey by Square and Mercury Analytics, 51 percent of Americans prefer to shop online. In fact, 67 percent of Millennials like to shop online over in-store, and both Millennials and … Continue reading How Conversational Commerce is Transforming Customer Service – and Payments
Jared Ronski — July 16, 2018 Follow @jaredronski — July 16, 2018 Machine learning As technologies like artificial intelligence and machine learning become more widely available and ubiquitous, they are having a real effect on payment processes. In less than two decades, the public has both become more aware and more comfortable with using technologies … Continue reading How AI & Machine Learning Are Transforming the Payments Landscape
Chris Woodard — June 30, 2018 — June 30, 2018 geralt / Pixabay The financial services sector is in for a challenge. By 2020, it’s estimated that digital natives will make up half of the world’s population. These digital natives will not just comprise the new workforce, they will also define the new breed of … Continue reading Digital Trends and Technologies Transforming CX in Banking and Finance
Contributor Pete Cheyne explains how today’s smart marketers are employing technology and machine learning to optimize the results achieved through partner and affiliate relationships. Pete Cheyne on February 13, 2018 A few years ago, direct response marketers primarily focused on cost-per-acquisition (CPA) metrics — how much it cost to drive a sale. In the … Continue reading How customer lifetime value analysis is transforming partner marketing
Successful CMOs are embracing analytics to gain a competitive advantage. Columnist Nandini Rathi discusses how you can set up a sophisticated analytical framework for data-driven marketing. Nandini Rathi on November 21, 2017 In this data-driven age, marketers can no longer afford to be analytics-agnostic. Without analytical sensibility, data-driven insights are hard to come by. … Continue reading 5 best practices for transforming the customer journey through analytics
Bob Apollo — August 21, 2017 Follow @bobapollo — August 21, 2017 Wokandapix / Pixabay The philosopher and essayist George Santayana is perhaps best remembered for the aphorism “Those who cannot remember the past are condemned to repeat it.” Remembering the past is, of course, important – but memories alone are not going to help … Continue reading Transforming the Future by Reflecting on the Past
