by Dionte Pounds June 2, 2016June 2, 2016 When I start an engagement with a new client, the first thing I do is an audit. As the working account manager, I need to get a good sense of how the account’s been set up and how it’s performed to date, to assess where the past … Continue reading 5 Powerful Reasons to Implement Single Keyword Ad Groups Today
by Al Gomez May 20, 2016May 20, 2016 There’s no doubt that local SEO is and will play an important role in digital marketing for years to come. The problem is NOT that most businesses don’t want to acknowledge its value – it’s that most don’t know where to start. That, along with budgetary constraints … Continue reading 6 Local SEO Strategies for Your Niche Business That You Can Try Today
by Sean Kim May 17, 2016 Follow @heyseankimMay 17, 2016 It’s 9am and you’re at the office. You’ve already brewed your coffee, got your entire day planned out, and you’re off to the races to get things done. An hour flies by. You’ve managed to maintain your focus and you tell yourself, “this is going … Continue reading 5 Essential Productivity Tips To Help You Get Things Done Today
by Brittney Ervin May 8, 2016May 8, 2016 Search Engine Optimization (SEO) is one of the most important aspects of yours (or anyone’s) online presence. Does your website measure up in 2016? Google can be terrifying, with its surprise updates, algorithm changes and upheavals. Add to that the secretive nature of how Google communicates its … Continue reading SEO Today: What Should You Really Know?
by Shannon Murphy May 5, 2016May 5, 2016 Confession: I downloaded your PDF, but I probably didn’t read it. Chances are I skimmed it and then became distracted by one of the other 20 tabs I have open. Communication habits are changing. We want bite-sized, to-the-point content, preferably on-demand. As a result, audience insight, appropriate … Continue reading Keep Your Viewer’s Attention: 5 Types of Interactive Video to Create Today
by Julie Chomiak April 27, 2016April 27, 2016 Pinterest recently opened its Promoted Pins platform to small businesses, meaning that small businesses can now target and segment their ads at a much deeper level. Small businesses can now collect data and audience insights that were previous off-limits. According to a Pinterest internal study, “Promoted Pins … Continue reading 3 Ways to Optimize Pinterest for Business Today!
Is your company truly customer-centric? Columnist Jordan Elkind shares five key performance indicators that you should be measuring if you want to put customers at the center of your decision-making. Jordan Elkind on April 11, 2016 Retailers are progressively striving toward customer-centricity, a strategy in which companies seek to maximize financial value by focusing on … Continue reading 5 customer-centric metrics to implement today
by Bill Corbett March 25, 2016March 25, 2016 Who would have thought that billions of hours of video content would be uploaded to YouTube and other online sites each month? The growth of video is astonishing and will continue to grow in the years to come. With mobile technology and smartphones, we have a powerful … Continue reading Focus on Video Today for Your Brand and Business
by Tahir Akbar March 25, 2016 Follow @tahirakbrMarch 25, 2016 In January 2016, LinkedIn had published a study offering insight into the most in-demand skills for the year head. Titled as “The 25 Skills That Can Get You Hired in 2016”, it offered a great insight into the hiring trends of the New Year. It … Continue reading 7 New “Must Have” Skills for Digital Marketers Today
by Michael Lang March 4, 2016 Follow @sg_partnersMarch 4, 2016 “Thanks, we will get back to you.” These words may sound encouraging but to a salesperson it can enter the realms of discouraging, time wasted and frustration. Leaving salespeople asking: “Am I fishing with the wrong bait or fishing with no bait at all?” Despite … Continue reading Qualifying Questions – Right Today is Time Saved Tomorrow
