Amanda Abella — April 20, 2018 — April 20, 2018 JESHOOTS / Pixabay I am currently onboarding new students into my group coaching program. During my initial conversation with them, they all mentioned how they want one thing: to build leverage. As much as they love their work (ex. writing), they feel like they need … Continue reading How to Build Leverage in Your Business So You Have More Time
Eddie Tomalin — April 18, 2018 — April 18, 2018 Gone are the days in which marketers struggled to find their target audience online. Google, Facebook, YouTube and their kind have seen to that – although some very influential marketers, including Keith Weed of Unilever and Marc Pritchard from P&G, have understandably sought to address … Continue reading It’s Time For Marketers To Lean In To Interactive Video
Renzo Costarella — April 17, 2018 — April 17, 2018 geralt / Pixabay In my opinion, time is your most valuable asset. The greatest thing about time is that it’s distributed equally amongst everyone. While there are inequities in just about every other aspect in life, time will never be one of them. It’s how … Continue reading 4 Ways You’re Wasting Valuable Time at Work
Amanda Abella — April 17, 2018 — April 17, 2018 PIRO4D / Pixabay I recently announced to my email list that I’m quitting my podcast for now. Actually, I turned it into a teachable lesson where I explained how it’s okay to quit a project. I even encouraged my list to share some of the … Continue reading How to Know When It’s Time to Quit a Project
Time To Raise Your SEO Voice by Paul Witham , April 10, 2018 “Alexa, tell me a joke.” The growing popularity of voice search is no joke — as people turn to Personal Assistants for far more than entertainment. Consider recent industry stats: One in five mobile searches on Google is now a voice search … Continue reading Time To Raise Your SEO Voice
As consumers and regulators increase scrutiny around data, contributor Nina Caruso says there’s an opportunity to adopt a customer-centric approach to privacy while providing personalized experiences. Nina Caruso on April 10, 2018 Seven in 10 consumers expect a personalized experience from the brands they encounter, according to a survey of 3,000 Americans and Britons that … Continue reading Time for brands to take customer data personally
By Mark Gadala-Maria March 27th, 2018 For years, a company’s content strategy has for long revolved around its own blog. But, the rapid evolution of social networks and mobile delivery methods (like AMP) have made it necessary to decentralize a company’s content strategy. As 2017 wraps up, it’s becoming clearer and more evident … Continue reading Content Autopsy: It’s Time to Decentralize Your Content Strategy
Nate Vickery — March 26, 2018 Follow @NateMVickery— March 26, 2018 In today’s hyperconnected world, communication cannot be observed in a vacuum. The rise of sophisticated mobile devices, fast internet connections, chat apps, video messaging tools, and project management platforms has revolutionized the way we interact with each other. The benefits are obvious- the effective … Continue reading This Is How Much Time Your Employees Waste at Work Every Day
Contributor Andy Betts details the talent gap that may be holding up the adoption of machine learning and AI in marketing but also offers suggestions on how the gap might be bridged. Andy Betts on March 23, 2018 The more I’ve had the opportunity to explore this concept of the martech mindset, the more … Continue reading Building an AI mindset: Time to identify and develop skill sets now
Columnist Mark Traphagen suggests social media marketers can learn important lessons from what happened in search engine optimization. Mark Traphagen on March 20, 2018 It’s always tempting to see the present moment as the peak of chaos and disruption, whether we’re talking about politics or just how those teenagers behave today. The same is … Continue reading Social media in 2018: Time to grow up or get out
