By Amanda Clark, Published October 23, 2014 Wouldn’t it be nice if you could have an automated customer service center on your website—a place where your customers could go to chat, in real time, with a technical support representative, a sales staff team member, or simply some caring employee able to guide them through use … Continue reading Supporting Customers Through Your Business Website (It’s Easier Than You Think)
By Ray Stoeckicht, Published October 8, 2014 If you’re not a salesperson by nature, you as the owner of your small business may be missing some great opportunities to sell. But with the right tools and processes in place, you can snag more sales with minimal effort. Here’s how. Tip 1: Own Your Analytics Even … Continue reading 6 Tips to Ensure Sales Opportunities Don’t Slip Through the Cracks
Typeface and color can boost conversions. Both have become more important to brands, especially on smaller screens of digital devices such as smartphones and smartwatches. Last week, marketers read about the mobile ad network Todacell and its research on how a country’s gross domestic product (GDP) and specific colors in advertisements and type running on mobile … Continue reading Typefaces, Colors Carrying Brand Searches Through Conversions On Small Screens
Online marketers are aware of the power of shopping-cart abandonment tools, but the reality is that solutions addressing the shopping cart alone are missing a significant number of potential sales, sales lost before the shopper adds any products to a shopping cart. How to retrieve those lost sales? Identify and pursue opted-in consumers who show … Continue reading Better ROI Through Re-engagement
With 60% of emails being opened on mobile devices, we all want as many people as possible to tap links and visit our websites. So, what can you do to encourage people to get tapping? Email design is key and should be all about clear communication. Your message should be both precise and concise in … Continue reading Tapping Potential – Email Click Through Rates
“Make your buyer the hero” is a pretty common battle cry in content marketing. Personally, I agree with it completely, and professionally, many of the best marketers in the business – even in the “Business to Business” business – have championed the concept. What often gets overlooked, though, is how heroic you actually have to … Continue reading How to Make Buyers Heroes: Mentoring Through Content Marketing
Modern Advertisers have various means of advertising to choose from. Television, Radio, Outdoor, Online, Mobile media etc. are commonly adopted means of advertising. For many brand owners mobile advertising and online advertising are two chosen mediums of promoting a brand or business among target groups. Mobile advertising campaigns such as Bulk SMS campaign, wap advertising, … Continue reading How to increase sales through online advertising?
If you are operating a business, one of the ways of staying one step ahead of your competitors is to know your customers. One of the biggest mistakes in conducting a business is one that does not know the needs of your clients. If you don’t know the needs and wants of your clients, how … Continue reading Effective Marketing Through Online Surveys
Competitor is a strong word, which seems to be heard today in each and every field. May be it is an education field or a simple job. Companies today motivate their colleagues to achieve their target by hook and crook. Achievement of targets not only beneficial to employees but its major result is received to … Continue reading Business enlargement through Online Business to Business Marketplace
I’m sure you get this question all the time. Can we really and honestly make money online? I asked several times. Especially since a year ago. Before, I was really hurt and I was wasting my time. Until I got the hang of this Internet business. I admit, is a slow process at the beginning … Continue reading Making Money through Internet Marketing
