Tag Archives: *this*

How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season

Denise Chan — November 28, 2017 Follow @denisechan26 — November 28, 2017 We know avocados are good on toast. And we know that avocados make for a good millennial joke or two. The pear-shaped fruit is also Amazon’s entry into the brick-and-mortar retail space. After Amazon’s recent acquisition of Whole Foods, the first thing the … Continue reading How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season

3 Ways to Reach More Customers with Social Media this Holiday Season

Patrick Gillooly — November 16, 2017 — November 16, 2017 Reaching your customers or donors — particularly through social media — is key to driving your year-end and holiday goals. But with diminishing organic reach on social platforms like Facebook and Twitter, how can you get in front of more customers this holiday season? Here … Continue reading 3 Ways to Reach More Customers with Social Media this Holiday Season

5 Tips for Email Marketing Success This Holiday Season

Amanda Clark — November 14, 2017 Follow @GrammarChicInc — November 14, 2017 Pexels During the holiday season, many companies kick their email marketing efforts into overdrive, seeking to capitalize on the frenzy of end-of-the-year shopping. This is certainly a season in which email marketing can get results—but it’s not the volume of emails you send … Continue reading 5 Tips for Email Marketing Success This Holiday Season

2017 holiday shopping trends: How consumers plan to research & purchase gifts this season

Holiday shopping insights from Cardlytics, VigLink and Valassis Amy Gesenhues on November 10, 2017   Two weeks out from the busiest holiday shopping time of the year, many holiday shoppers are already hitting the buy button. Cardlytics, a company that provides an online rewards platform for financial institutions, says that 40 percent of holiday spend … Continue reading 2017 holiday shopping trends: How consumers plan to research & purchase gifts this season

Prepare for the discovery-driven, visual-obsessed shopper this holiday

Shoppers expect visuals to cater not just to product search, but also to discovery. Columnist Steve Tutelman examines how this impacts holiday selling. Steve Tutelman on November 6, 2017 Retail marketers often use “visual search” and “visual discovery” interchangeably to refer to the use of images and videos to find products. But as the visual … Continue reading Prepare for the discovery-driven, visual-obsessed shopper this holiday

How Big a Problem is This? The Hidden Codes That Are Controlling Our Lives

Jeff Bullas — October 30, 2017 — October 30, 2017 geralt / Pixabay There are hidden codes that we don’t notice. They make life easy. Built into the platforms and apps that control our lives. Working away in the background. Invisible tech has become so embedded in our lives that we take it for granted. … Continue reading How Big a Problem is This? The Hidden Codes That Are Controlling Our Lives

Why Programmatic Works For This Smaller Publisher

Why Programmatic Works For This Smaller Publisher by Laurie Sullivan , Staff Writer @lauriesullivan, October 24, 2017 Brandon Dawson, programmatic ads director at Render Media, an L.A.-based digital media company co-founded by Eytan Elbaz, creator of Google AdSense, thinks he has the formula to make programmatic successful. The media company owns and operates Cooking Panda … Continue reading Why Programmatic Works For This Smaller Publisher