Tag Archives: Things

Thirteen things marketers want to know about expanded text ads, direct from Google

AdWords released expanded text ads in late July. Columnist and Googler Matt Lawson answers some FAQs about what you should consider as you expand your own ads. Matt Lawson on November 18, 2016   Expanded text ads (ETAs) are a big deal. At least a dozen articles on this fine site can attest to that … Continue reading Thirteen things marketers want to know about expanded text ads, direct from Google

8 Things to Avoid in Your LinkedIn Profile Photo

Koka Sexton — November 13, 2016 Follow @kokasexton— November 13, 2016 With growing popularity of social selling, it’s no surprise that your online presence is becoming as crucial for your personal brand as your real-life presence. LinkedIn is an expanding market for companies, professionals and job seekers who want to network and gain acquaintances in … Continue reading 8 Things to Avoid in Your LinkedIn Profile Photo

The 70% Rule: How to Move Fast and Break Things (and Why you Should)

Taylor Nelson — November 3, 2016 Follow @TaylorNelsonLR— November 3, 2016 “Unless you are breaking stuff, you aren’t moving fast enough”— Mark Zuckerberg Zuckerberg’s line is the most well-known example of a common piece of advice on how to get ahead at work or how to get ahead in life more generally: “move fast.” There … Continue reading The 70% Rule: How to Move Fast and Break Things (and Why you Should)