John Conover — June 29, 2018 — June 29, 2018 Change in the broad space of the internet is like a constantly revolving door. One minute you’re wondering if the investment is worth it. The next minute, you’re in the market for a site revamp because, just like fashion, trends change. Then, thanks to tablets … Continue reading The New Frontier of Online Accessibility: 508 Compliance Standards and What They Mean for You
Taylor Gordon — June 14, 2018 — June 14, 2018 geralt / Pixabay Aspiring business owners are usually in awe of what I do. They wonder how I’m able to land jobs and make a full-time living from home. I’ve been there. I’ve seen my friends and other freelancers I admire making way more money … Continue reading One Reason Some Freelancers Fail Before They Even Start
Fred Ulrich — June 1, 2018 — June 1, 2018 The old adage “slow and steady wins the race” might be very apt for how banks have approached P2P payments. While Millennials were flocking to Venmo and the Cash App to split restaurant bills and pay one another back for other purchases, FIs were locked … Continue reading As Banks Promote Zelle, They Start Winning the P2P Race
Chris Pentago — June 1, 2018 — June 1, 2018 Do you remember the 1989 class “Field of Dreams?” It was a great movie, but I have an issue with the famous quote “If you build it he will come.” Too many people used variations of this quote for running a business. A similar quote … Continue reading Why the “If You Build it they Will Come” Philosophy Fails for Ecommerce Businesses
Charles Knadler — May 29, 2018 Follow @enerbank — May 29, 2018 “The fintechecosystem that sprung up in the wake of the 2008 financial crisis has grown and matured. The early companies developing and marketing fintechapplications (fintechs) set out to disrupt or displace traditional banks. But fintechshave largely come to see banks as partners in … Continue reading Industrial Banks: What Are They and How Do They Impact the Economy?
Todd Kunsman — April 27, 2018 Follow @OhSoFreshMusic — April 27, 2018 Is your company’s social content getting buried with little engagement? Does your company’s social strategy need a boost? If those two questions come to mind or you are looking for new ways to improve your social media strategy, then you came to the … Continue reading Are You Utilizing Employee Advocates? Here’s Why They Are Essential to Your Social Media Strategy
Pauline Jakober — April 13, 2018 Follow @GrpTwentySeven — April 13, 2018 It’s not uncommon for people new to paid search to get overly focused on certain PPC metrics. While I applaud their interest, I often find that those metrics—in isolation—aren’t terribly useful. At the same time, I can understand the fascination with certain numbers. … Continue reading 4 PPC Metrics That Get More Attention Than They Deserve
Is Facebook in serious trouble with advertisers over data practices revealed in the Cambridge Analytica scandal? Contributor Nate Elliott expects the controversy to eventually blow over. Nate Elliott on March 27, 2018 Advertisers are threatening to leave Facebook because of the Cambridge Analytica scandal. But nothing makes advertisers stop buying successful ads. As long … Continue reading Advertisers didn’t leave YouTube, and they won’t leave Facebook
Taylor Gordon — March 9, 2018 — March 9, 2018 TheDigitalArtist / Pixabay The first hurdle to overcome when you decide to add coaching to your business is actually signing on clients to coach. Sales activities will likely be taking up most of your energy in the beginning so you can increase your roster of … Continue reading How to Hold Your Coaching Clients Accountable So They See Results
Dave Orecchio — March 8, 2018 Follow @HighTechMKT — March 8, 2018 If your firm has not yet embraced digital marketing, I’m willing to bet a large amount of money that there is a gnawing feeling in your gut telling you you’re late to online marketing and you’re probably losing a significant amount of business … Continue reading Your Competitors Are Improving the Way They Market Online, Should You?
