Tag Archives: Them

Types of Digital Marketing Strategies and How to Use Them

Peter Navarro September 28, 2021 There are different types of digital marketing strategies you can implement to achieve your digital business goals. They are distinct, but in most cases they intersect, complement each other and even share the same communication channels. In fact, it currently makes sense to use several strategies together, in order to … Continue reading Types of Digital Marketing Strategies and How to Use Them →

10 Product Announcement Email Examples (and What You Can Learn from Them)

Product Marketing

Tom Whatley September 27, 2021 Research shows that for every $ 1 you spend on email marketing, you can expect an average return of $ 42. Compare that to paid advertising where the average ROI is $ 2 for every $ 1 spent. You can see why email is such a crucial part of an … Continue reading 10 Product Announcement Email Examples (and What You Can Learn from Them) →

7 Things Google Hates and How to Fix Them

Google Algorithm

Justin Herring September 25, 2021 Every website wants some love from Google. A high rank on Google’s SERP can mean the difference between getting organic traffic every day and never seeing a single visitor on your site that you didn’t pay for. The catch? Google’s playing hard to get – or it might be if … Continue reading 7 Things Google Hates and How to Fix Them →

SEO-Friendly URLs Explained and How to Optimize Them

SEO Tools

Jared Atchison August 25, 2021 Did you know that Google processes 79,456 searches every second? Imagine how many searches this multiplies into in a day, week, or month… Google’s popularity offers enormous potential for website owners looking to drive more traffic to their sites and increase conversions. But to tap into this search traffic, you … Continue reading SEO-Friendly URLs Explained and How to Optimize Them →

Curiosity Email Subject Lines: Why They Matter and How to Craft Them

Email Management

Chandrima Chakraborty August 19, 2021 One of mankind’s most innate attributes, curiosity is as natural to us as breathing. It’s this emotion that has driven every little discovery and every advancement in science, technology, language, industry, and human development. Indeed, as Oscar Wilde aptly put it, “the public have an insatiable curiosity to know everything.” … Continue reading Curiosity Email Subject Lines: Why They Matter and How to Craft Them →

How to Get More Followers on Instagram (Without Buying Them)

Instagram Engagement

Tom Whatley August 11, 2021 90% of Instagram users follow at least one business account and 83% of people discover new products through their Instagram feed. Amassing a large following on Instagram can help you at every stage of the marketing funnel—from bolstering brand awareness to driving conversions. In this post, we’ll walk you through … Continue reading How to Get More Followers on Instagram (Without Buying Them) →

5 Mind Mapping Mistakes Businesses Make and How to Avoid Them

Business Planning

Jay T. Ripton August 7, 2021 Mind mapping is a creative thinking tool that has been in use for centuries. In the third century BC, Porphyry of Tyros used the tool to organize the works of Aristotle, one of the greatest thinkers ever. These tools are still popular and widely used by companies and individuals … Continue reading 5 Mind Mapping Mistakes Businesses Make and How to Avoid Them →

Value Your Employees and Pay Them Well to Improve Your Call Center Experience

Employee Satisfaction

Laura Krajewski July 31, 2021 Businesses need to be profitable to keep running. So when talking about money, it can be tempting to cut your budget in a number of places – starting with the paychecks of your entry-level employees. But, what happens when a company underpays their employees? For your call center agents, it … Continue reading Value Your Employees and Pay Them Well to Improve Your Call Center Experience →

9 Important SEO Metrics to Track (+ How to Improve Them)

SEO Metrics

George Konidis July 31, 2021 One of the best things about digital marketing (over traditional offline marketing) is that you can measure nearly every part of your strategy. Free tools like Google Analytics provide comprehensive information on how your website’s performing, so you’re never uninformed about whether your SEO efforts are bringing in the right … Continue reading 9 Important SEO Metrics to Track (+ How to Improve Them) →

The Different Types of Links: When and How to Use Them

SEO Linking

Desiree Johnson July 5, 2021 Links make the Internet possible by connecting one web page to another. Without them, navigating online would be far more difficult. They are also vitally important to search engine optimization (SEO). Unsurprisingly, there are many types of links, each with its contribution to SEO. Generally, it’s helpful to look at … Continue reading The Different Types of Links: When and How to Use Them →