Nicole Blanckenberg — September 26, 2019 Follow @https://twitter.com/NicoleBlancken It’s time to find out the reasons why shoppers are abandoning their online carts and how to fix them! When you consider that abandonment costs online sellers hundreds of billions per year, there is no time to wait! If you’re in the eCommerce game, no matter how … Continue reading Top Reasons Why Shoppers Are Abandoning Their Online Carts [+ Solutions]
JJ Tyson — September 20, 2019 — September 20, 2019 Free-Photos / Pixabay Jump in! The Water’s Fine! Social proof has become a hot topic in ecommerce, but what is it, exactly? Social proof is a sales tactic based on the psychological principle of Informational Social Influence. In essence, the principle states that when people … Continue reading Social Proof Strategies and Their Importance in Ecommerce
A hybrid approach from the process-driven Scrum framework and the fast-moving Kanban style can help marketers find the right balance for their team. Stacey Ackerman on September 20, 2019 Agile has been around the software world for a few decades, but now marketers are getting on board – with a few modifications. I’ve had … Continue reading How marketers are changing agile practices to meet their needs
Kaleigh Bulford — September 11, 2019 — September 11, 2019 At Stryve, we believe that it’s important to cross-pollinate with other professions and industries. To seek inspiration outside of marketing. To boldly go where no one has gone before! That’s why you might run into us at a conference about architecture, or a workshop on … Continue reading How Retailers Have Stepped Up Their Game and How Digital Marketers Can Do the Same
Nico Prins — August 21, 2019 Follow @nhdprins — August 21, 2019 Is the grass really greener on the other side? Millions of U.S. employees seem to think so. According to the Bureau of Labor Statistics, the number of employees who willingly leave their jobs (a.k.a. the quits rate) has risen steadily over the last … Continue reading Top 4 Reasons Why Employees Leave Their Jobs
Reaching Consumers At Their Most Receptive by Nina Lentini , Staff Writer @Nina_Lentini, August 20, 2019 Pilgrim’s Just Bare Chicken banks on being among the top results of searches for “fresh chicken.” That’s how it came to be sold on Amazon, in fact. And, said Laston Charriez, Head of Marketing, Pilgrim’s, it is expanding to Amazon Go. It has … Continue reading Reaching Consumers At Their Most Receptive
Robert Gloer — August 14, 2019 Follow @IOUFinancial — August 14, 2019 slightly_different / Pixabay Without a doubt, the service component of your small business can greatly influence your overall success. That’s obvious if you are a service-oriented company, but it’s just as true if you sell goods. Technology is a key asset you can … Continue reading How Small Business Can Use Technology to Serve Their Customers Better
Damon Yerian — August 2, 2019 — August 2, 2019 200degrees / Pixabay So you have multiple products and want to know if they should have their own websites. Perhaps you started with one product and have gradually added products to your site, and now you’re wondering if that was the best approach. Or maybe … Continue reading Should Your Individual Products Have Their Own Websites?
Kayla Hammersmith — August 1, 2019 — August 1, 2019 Way back in the year 2013, Google first introduced the concept of YMYL. No, this wasn’t their attempt at crafting a hip acronym like YOLO. Google coined YMYL to categorize a certain type of website. YMYL, or “Your Money Your Life,” refers to websites that … Continue reading YMYL and EAT Guidelines: How Marketers Can Prove Their SEO Authority to Google
Kevin George — August 1, 2019 Follow @imkevin_monk — August 1, 2019 What is the first thing that comes to your mind when you want to make a quick purchase? Which brand is really good? When, as a marketer, that is the first thought that comes to your mind, how can it be any different … Continue reading How Email Marketing Can Help New Businesses to Build Their Brand
