By Shalene Gupta August 29, 2023 “Hurray, more meetings!” said no one ever. The COVID-19 pandemic has meant we’ve given work a rethink. But unfortunately, meetings are still a mainstay—if not even more prevalent, much to everyone’s disappointment. Mmhmm, a video presentation app, asked 1,000 Americans about their thoughts on meetings, and the response … Continue reading 93% of Americans have complaints about meetings. Here are their top 8 do’s and don’t’s
Stack utilization continues to drop even as martech spending continues to grow. The reasons: Lack of training, increasing complexity and no one authority. Constantine von Hoffman on August 28, 2023 Marketers are using only one-third of their martech stack’s capability, according to Gartner’s 2023 Martech Report. That’s down from 42% last year and 58% in … Continue reading Marketers are only using one third of their stack’s capability
By Lydia Dishman July 23, 2023 To help you improve your time management skills as a leader, we’ve gathered insights from various professionals, including founders, CEOs, and business coaches. From hosting individual meetings and reflection to limiting open door policy time, discover 11 effective time management strategies these experts swear by in their leadership … Continue reading 11 leaders weigh in on their top time management techniques
By Natasha Ishak July 01, 2023 In the online world of social media, where virality is currency—literally, in many instances—Black content creators who start big trends rarely get a payday. Whether it’s starting dance crazes that get coopted by white TikTokkers, who then bag big endorsements, or setting fashion trends online that end up … Continue reading How this company is giving Black creators an all-in-one platform for their content
By Sam Becker June 28, 2023 It’d be easy to forgive most people for changing or even abandoning their financial or investing strategy over the past few years. With the pandemic, inflation, ongoing prospects of a recession, and rising interest rates, there’s been a lot of economic action packed into a relatively short period … Continue reading Gen Z and millennials are already dipping into their retirement funds—even more than Gen X
By Sam Becker May 31, 2023 The economy simply won’t quit—even as 3.8 million workers voluntarily did in April. The latest Job Openings and Labor Turnover Survey (JOLTS) report was released by the Bureau of Labor Statistics on Wednesday, which showed that there were 10.1 million job openings last month, up from 9.7 … Continue reading Despite layoffs and looming recession fears, millions of workers are still quitting their jobs
Making Data Talk: How Marketers can Humanize their Campaigns through Zero- and First-Party Data Julio Lopez / 03 Jun 2023 Without a comprehensive U.S. consumer privacy law, U.S. state and federal lawmakers have been looking toward Europe’s General Data Protection Regulation (GDPR) to serve as inspiration as states begin to introduce data privacy laws in … Continue reading Making Data Talk: How Marketers can Humanize their Campaigns through Zero- and First-Party Data
How D2C Brands Can Regain Their Cool by Kyle Hoffman , May 19, 2023 The following was previously published in an earlier edition of Marketing Insider. There’s trouble in the world of D2C brands. The once blistering direct-to-consumer world has been beset by obstacles over the past year. This includes increasing costs to advertise on … Continue reading How D2C Brands Can Regain Their Cool
By David Salazar We encounter GMOs every day, and methods of selective plant breeding have been used for thousands of years. This kind of scientific engineering can help adapt crops to the changing climate and our growing population. GMOs, however, are still associated with agri-giants, which use them to enable pesticide use—with myriad environmental … Continue reading When done well, GMOs hold big promise—so why does their branding suck?
By Samantha Leal May 03, 2023 “Do you know Spanish?” It’s a question I’m all too familiar with at work—and I know what comes next: “What does this mean?” “Is this the right word?” or even: “Can you translate this bit of copy?” (To be clear: I can’t. Though I’m Latina, my Spanish is … Continue reading Stop asking bilingual employees to translate your work. It’s not their job
