Eyeo Acquires Blockthrough To Further Support Advertisers, Publishers by Laurie Sullivan @lauriesullivan, November 8, 2022 Germany-based eyeo, which developed an open-source technology to filter ads, on Tuesday announced the acquisition of Blockthrough, a Toronto-based technology company that works with digital media businesses to recover revenue lost to ad blocking, Its ad-filter technology for publishers detects … Continue reading Eyeo Acquires Blockthrough To Further Support Advertisers, Publishers
Tag Archives: Support
Drift launches features to support sales teams
Conversational marketing and sales platform Drift looks to help sales teams in a time of turnover and burnout. Kim Davis on October 14, 2022 Amid market volatility, tightening budgets and widely observed burnout and turnover among sales organizations, conversation cloud platform Drift has announced four new features aimed at helping sales achieve pipeline goals. Data … Continue reading Drift launches features to support sales teams
4 critical platforms to support customer journey orchestration: Getting started on CJO
Aligning your customer data, content management, CJO and analytics and reporting platforms is crucial for CJO implementation success. Greg Kihlstrom on October 7, 2022 This is the third article in a three-part series. In case you missed them, part 1 (People) is here and part 2 (Process) is here. Customer journey orchestration (CJO) is supported … Continue reading 4 critical platforms to support customer journey orchestration: Getting started on CJO
MediaMath to support Unified ID 2.0
The ID framework developed by The Trade Desk joins MediaMath’s identity marketplace. Kim Davis on August 23, 2022 MediaMath, the global adtech platform, has announced that it is supporting Unified ID 2.0, the identity solution developed by The Trade Desk and handed off to the non-profit Prebid.org as a collaborative and open source tool. Unified … Continue reading MediaMath to support Unified ID 2.0
Anti-union bills bubble up in Congress, despite growing voter support for organized labor
By Sam Becker August 02, 2022 Workers are having a moment. As the pandemic has shifted more power into the hands of employees—for the time being, at least—labor strikes and an interest in unions have picked up around the country. In fact, the number of union representation petitions filed with the National Labor … Continue reading Anti-union bills bubble up in Congress, despite growing voter support for organized labor
This fund will let people donate to help support unionizing Starbucks workers
By Kristin Toussaint July 25, 2022 As Starbucks workers continue to unionize—voting for a union in 200 stores across the country—some claim they’ve faced retaliation, from harassment to reduced hours and firings to entire stores being shuttered. Multiple GoFundMes have sprung up to support unionizing workers; but now, Starbucks Workers United and The … Continue reading This fund will let people donate to help support unionizing Starbucks workers
Data-Driven Contact Centers for Proactive, Predictive, and Preventive Support
Data-Driven Contact Centers for Proactive, Predictive, and Preventive Support Puneet Mehta / 14 Jul 2022 Nearly half (48%) of people would rather go to the dentist than call customer service. Yikes. But, should this really be that surprising? Here are data-driven contact centers for proactive, predictive, and preventive support in your customer service. It’s … Continue reading Data-Driven Contact Centers for Proactive, Predictive, and Preventive Support
The Ultimate Guide to Small Business Customer Support
The Ultimate Guide to Small Business Customer Support Lucas Vitale / 13 Jul 2022 Customer support is one of the most important aspects of running a small business. It can be the difference between a satisfied customer who keeps coming back and an unhappy customer who takes their business elsewhere. Good customer support starts … Continue reading The Ultimate Guide to Small Business Customer Support
The Virtualization of Customer Support: Customer Experience in the Metaverse
The Virtualization of Customer Support: Customer Experience in the Metaverse Puneet Mehta / 10 Jun 2022 The smartphone changed everything. The way people engage with each other. How we buy products. Our expectations. It resulted in the single most significant change in brand and consumer interaction. But could the metaverse have just as big … Continue reading The Virtualization of Customer Support: Customer Experience in the Metaverse
Salary and Career: Julia Monahan gets the data to support the hunch
“I love marketing because I really feel it’s the pulse of the customer experience.” Constantine von Hoffman on June 14, 2022 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Julia Monahan. She’s director of CRM at Greater Good and has worked in marketing … Continue reading Salary and Career: Julia Monahan gets the data to support the hunch