by Bethany Jurns February 17, 2016February 17, 2016 I wrote my first blog post in 1997 and I haven’t stopped since. In the intervening years, I’ve done a lot of thinking and reading and experimenting to improve my blogging skills. What makes a top-performing blog post? Good writing will take you far, and if it’s … Continue reading Components of a Top-Performing Blog Post (And Why They’re So Successful)
by Erik Krass February 9, 2016February 9, 2016 A marketing video is the best way to reach your audience and share your business. Visual content is much more appealing then print or text and can be easily shared by your target audience. You don’t need a high-tech production department to make an impactful video, though. … Continue reading 4 Tips to Make a Successful Marketing Video
by Danny Wong February 3, 2016 Follow @dannywong1190February 3, 2016 In 2014, research firm Nielsen conducted a study that found 85% of all consumer packaged goods (CPG) product launches flop. Of course, many see this as a necessary cost of doing business. To effectively test whether or not their ideas will fare well with consumers, … Continue reading 10 Stages to a Successful Product Launch
by Krista Bruun February 2, 2016February 2, 2016 Whether you need a new logo, website, video, marketing campaign, or eBook created for your business, the key to making the project a success starts with having a thorough and well-thought-out creative brief. A creative brief is a document that explains the ins and outs of a … Continue reading 10 Key Elements of a Successful Creative Brief
by Michelle Brown January 29, 2016 Follow @http://twitter.com/zaginteractiveJanuary 29, 2016 Long gone are the days of making your website stand out with background music, Flash images, and a hit counter at the bottom proudly telling someone they’re the 12,749th visitor to your site. People have become accustomed to finding what they want within seconds of … Continue reading 4 Tips for a Successful Website User Experience
by Peter Stark January 27, 2016 Follow @peterbstarkJanuary 27, 2016 Why do you lead? This is the single most important question you can ask yourself as a leader, and your answer has everything to do with your success or failure. Will your employees choose to follow you because you are successful, rich, or have a … Continue reading Why Do You Lead?
by John Nemo January 23, 2016 Follow @JohnNemoPRJanuary 23, 2016 I shouldn’t even have to say this, given we’re all adults and common sense should rule the day, but here goes … It is one thing to CLAIM authority. It’s quite another to DEMONSTRATE it. The LinkedIn Gold Rush These days, I can’t click a … Continue reading What Successful Sales People ALWAYS Do
by Vinod Jethwani January 22, 2016 Follow @VinodJethwaniJanuary 22, 2016 When communications visionary Marshall McLuhan in the 1980s reckoned that there would be a global village in future no one thought it could happen. According to the International Telecommunication Union (ITU), over 46.2% of the world’s population is now interconnected through the internet. Importance of … Continue reading The 4 Step Strategy Every Successful SEO Expert Applies
by Personal Branding Blog January 13, 2016January 13, 2016 The network. We hear all about having to have one. We are invited to events revolving around it. We are asked about it. But does anyone really know what it is or how to create one? A simple explanation for why the network is glossed over … Continue reading The 3 Musts of Building a Successful Social Network
by Grant Thomas January 8, 2016 Follow @gsthomas22January 8, 2016 It’s a new year which means loads of new opportunity to grow your business. These quick tips and provided resources will help you focus your efforts on the key trends and opportunities of 2016. Here’s to a great and prosperous new year! Invest in Content … Continue reading 5 Digital Marketing Tips for a Successful 2016
