Our community of expert marketers shares advice about how to step up your game in 2020. Hint: User and customer intent should be the focus in everything you do this year. Wendy Almeida on January 3, 2020 Paid Search Want better leads on LinkedIn? Focus on your content You’re going to be working hand-in-hand with … Continue reading 23 expert predictions: Here’s what successful marketers will do in 2020
Neil Grasso — December 23, 2019 If you haven’t picked up on the key trend from the last post, there is a definite correlation between the level of controversy associated with an activism campaign and the interest it generates. This is not to discredit the campaigns that focused on less controversial issues – as we … Continue reading Part 3: What is Brand Activism? A Series of Successful Campaigns
Neil Grasso — December 20, 2019 In part one of this series, we introduced the concept of brand activism, and explored how successful activism can bring about multiple benefits for companies that can successfully integrate it into their marketing strategies. We learned how activism can be controversial, as well as how it can be safe … Continue reading What is Brand Activism? A Series of Successful Campaigns (Part 2)
Erika Montgomery — December 12, 2019 Follow @PublicityErika Most of today’s population has at least one social media account where they connect with friends and family as well as their favorite brands. In order to reach your audience in a direct and engaging manner, it is vital that your business uses social media to engage … Continue reading How to be Successful on Social Media
Max Palmer — December 9, 2019 Regardless of your age, what you do for a living, or where you reside, we all have something in common; the desire to be successful. While the definition of success varies from person to person, I think we can all agree that for one to be successful they need … Continue reading 15 Ways To Become Successful
Peter Daisyme — December 5, 2019 The most successful people carry unique attributes. They also have unconventional habits that have led to many of their achievements. One great benefit of the internet is that a lot of those habits and traits are no longer secrets. Billionaires have shared what has worked for them in their … Continue reading 8 Unconventional Habits You Should Steal From Billionaires to Be Successful
Kaitlyn Hammond — November 11, 2019 Time’s running out in the holiday season to execute your email marketing campaigns, so let’s get cracking. Typically, holiday sales account for 20% or more of annual retail sales. Not exploiting email during your most profitable quarter is like leaving money on the table. Here are some tips to … Continue reading Email Tips for a Successful Holiday Season
Syed Balkhi — November 8, 2019 Follow @SyedBalkhi There’s a lot that goes into planning for a successful eCommerce holiday season. Many eCommerce site owners focus on driving traffic to their online store by optimizing for SEO, creating holiday-themed content, using online advertising, and more. But, even if your online store has a ton of … Continue reading 5 Improvements to Make Your Online Store More Successful This Holiday Season
Cynthia Joyce — October 19, 2019 Follow @cjoyce_Agili rawpixel / Pixabay In today’s business environment, the adage to “work hard, play hard” has become just work hard for many companies. Employees are hard charging and with unemployment so low, some companies are working harder than ever with fewer team members. Although working hard is important, … Continue reading How to Plan a Successful Company Retreat
Jeanne Hardy — October 17, 2019 Follow @creativebizinc geralt / Pixabay What does it take to become a successful entrepreneur today? If you were to take advice from the “gurus” of Silicon Valley, it would involve pitching a great idea, securing lucrative venture capital, scaling your business as fast as possible, getting an outsized valuation, … Continue reading What it Really Means to Be a Successful Entrepreneur
