Tag Archives: Studio

IAB Creates Branded Content Studio Directory To Aid Media Buyers

Marketing Platforms

IAB Creates Branded Content Studio Directory To Aid Media Buyers by Sara Guaglione , July 2, 2018 The Interactive Advertising Bureau (IAB) has created a directory of branded content studios operated by publishers, with the hope that it will “help buyers more easily identify publisher content studio offerings to meet their goals.” A committee at … Continue reading IAB Creates Branded Content Studio Directory To Aid Media Buyers →

Tell Stories with Your Data: What Google Data Studio Can Do For You

Storytelling

by Claude HarringtonAugust 24, 2016 Google believes that “as more people have access to data, better decisions will be made.” And, in typical Google fashion, they’ve put their money where their mouth is. In the form of Google Data Studio, a free-to-use (for individuals and small teams) suite of data collaboration and visualization tools. So … Continue reading Tell Stories with Your Data: What Google Data Studio Can Do For You →

How to Build Your Own Efficient Ecommerce Photography Studio

eCommerce

Thomas KragelundAugust 29, 2015 Whether you are a big box brand or a scaling SMB, if you are an ecommerce retailer, you are in the business of production. Your success often boils down to the efficiency of your workflow — how fast can you produce products, product imagery, website content and sales? Organization is important … Continue reading How to Build Your Own Efficient Ecommerce Photography Studio →

About.com Opens Data-Rich Content Creation Idea Studio

Content Management

Laurie Sullivan @lauriesullivan, (June 27, 2015) With billions of pieces of data collected daily from searches on its site, About.com has launched a data-backed content creation lab it calls IDEA Studio, supported by more than a dozen creative team members and several data PhDs. The group will take on advertising conglomerates like WPP, which recently … Continue reading About.com Opens Data-Rich Content Creation Idea Studio →

The Best Video Production Studio May Not Be the Right One

Video Marketing

Chloe NoskoFebruary 10, 2015 Just because a video production studio is great, doesn’t mean it’s the right fit for your brand. Here’s a quick guide on finding the right one. Creating commercial-quality video for advertisement, music, promotion, etc. is a complex process. Sure, you could read a few posts about creating your own video, but … Continue reading The Best Video Production Studio May Not Be the Right One →

Why Studio Managers And Operators Should Prepare For The Digital World

Digital Marketing, Marketing Strategy

Isaac LeungJanuary 9, 2015 Chris Bear, Head of Multimedia Studio and Print Production, at Clemenger BBDO Sydney says, 2015 will see digital advertising ramping up – and studio managers and operators will need a variety of new skills to stay relevant. “Multi-skilled” and “cross-channel” are just some of the words that describe a studio operator of today. According … Continue reading Why Studio Managers And Operators Should Prepare For The Digital World →

Livefyre Launches Livefyre Studio To Help Marketers Repurpose Social Content

Social Media Marketing

Continuing to move beyond its roots as a comment platform, the company is offering an enterprise level aggregation and publishing tool. Martin Beck on November 21, 2014 Livefyre today announced the launch of a new content aggregation and publishing tool for websites, mobile apps and other digital marketing. Called Livefyre Studio, the new product puts … Continue reading Livefyre Launches Livefyre Studio To Help Marketers Repurpose Social Content →

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