Patrick Whatman — June 11, 2017 Follow @mrwhatman— June 11, 2017 Many marketing agencies know the feeling: a new client wants to know how you can help them grow – in a hurry. They want to reach new customers, build a real presence on social, and make their business seem as cool as they think … Continue reading Agencies: 5 Strategies to Help Clients Build Their Marketing Reach Online
Larisa Bedgood — June 2, 2017 Follow @www.twitter.com/V12Data— June 2, 2017 Email personalization allows brands to connect with their customers and prospects in personalized and engaging ways. Consumers want to be treated as individuals and providing a personalized experience is increasingly becoming an important way to establish competitive differentiation. When used in email, personalization increases … Continue reading Top Strategies To Personalize Your Email Campaigns
Justin Wong — June 2, 2017 Follow @Curvecomms— June 2, 2017 pixelcreatures / Pixabay In today’s marketplace, with more and more consumers using smartphones to find the products and services they need, a strong web presence that is optimized for search engines is essential for any business. Through search engines, the internet provides businesses with … Continue reading A Beginner’s Guide to Local SEO Strategies for Small Business
Larisa Bedgood — May 31, 2017 Follow @www.twitter.com/V12Data— May 31, 2017 Did you know that companies with omnichannel customer engagement strategies retain on average 89% of their customers? This is compared to a 33% customer retention rates for companies with weak omnichannel strategies. (Invesp) What exactly does it mean to be omnichannel? According to Wikipedia, … Continue reading 3 Strategies to Wow Your Customers with Omnichannel Experiences
Paul Keijzer — May 31, 2017 Follow @Paul_Keijzer— May 31, 2017 Building a strategy that prioritizes talent management and invests time and effort into building a talent pool is a critical necessity for your organization’s success. There’s just no way to avoid it. A solid talent pool is directly related to how innovative, productive and … Continue reading 5 Strategies to Build an Effective Talent Pool
James Scherer — May 30, 2017 — May 30, 2017 Are you managing the social media strategy for a young business? Are you wondering how to get the most out of Facebook? Some people might tell you that you have to pay to play. Before you dive into laying down cash, let’s try everything we … Continue reading What to Post on Facebook: 20 Ideas, Examples & Strategies (2017)
Carlo Pacis — May 25, 2017 — May 25, 2017 It’s a common question – how do I get more followers for my business’ social media profiles? More followers means more potential customers to market to, and that can mean more sales for your business. Unfortunately, it can be tough to grow your following. It’s … Continue reading How to Get More Social Media Followers: 26 Strategies, Ideas & Tips
Elizabeth Harr — May 25, 2017 — May 25, 2017 So many leads, so little time. Your marketing strategy is generating so many qualified prospects and you can’t keep pace. It is an enviable position. Doesn’t sound like you? Well, perhaps you’re the eternal skeptic, thinking marketing professional services and generating leads online only happens … Continue reading Top 10 Strategies for Increasing the Marketing ROI for Your Firm
Danny Goodwin — May 22, 2017 — May 22, 2017 PPC is all about constantly innovating, testing, measuring, and improving. That means leveraging all the latest ad features and formats, exploring new ad networks, and implementing new strategies. So what’s been working for PPC marketers this year so far, in Google AdWords, Bing Ads, and … Continue reading 4 PPC Experts on the Best New Features & Strategies of 2017 (So Far)
Need some ideas to make your search ads really shine? Columnist Mona Elesseily provides tips for improving your ad copy to increase conversions. Mona Elesseily on May 19, 2017 Ad copy is a very important element in online advertising, but it’s often “set and forget” — once written, advertisers move on to newer and/or sexier strategies and … Continue reading 5 strategies to improve your ad copy
