by Greg Cawood January 4, 2016January 4, 2016 Read enough blogs about social media and marketing for business-to-business companies, and you’ll see the same point coming up again and again: If you’re a B2B firm, you need to be on LinkedIn. And it’s true. It’s the ideal social network for the B2B world, allowing you … Continue reading 4 Steps to a Great B2B Social Media Strategy
by Tal Vinnik January 4, 2016January 4, 2016 Facebook has friends, Twitter has followers and LinkedIn has connections. On LinkedIn, the definition of connection is very literal: you know this person in some way, whether they’re a colleague, a former classmate, a friend of a friend, or you’ve done some business together. Being in a … Continue reading How to Connect with a Prospect in 3 Steps
by Eyal Katz January 2, 2016 Follow @eyalk100January 2, 2016 If you’re reading this, chances are you haven’t been invited to Google’s most exclusive club. Don’t cry–you’re not alone. We all know that a standard AdSense account, when measured, tested, and adjusted can bring in some killer revenue. So what’s the deal with the mythical … Continue reading 5 Essential Steps to Becoming a Premium Google AdSense Publisher
by John Komarek January 2, 2016January 2, 2016 A harsh reality that every ecommerce owner faces is the fact that out of 100 ecommerce site visitors who add products in a shopping cart, only 31 will proceed to make a purchase. Although it is impossible to convert 100% of those with an abandoned shopping cart … Continue reading 5 Steps to Effective Abandoned Cart Email Campaign
by John Komarek December 30, 2015December 30, 2015 Every day, 68.53% of potential sales are lost on e-commerce sites due to abandoned shopping carts. It means that for every 100 potential customers, only 31 will proceed to make a purchase. There are many reasons why shoppers leave without purchasing and the most common is unexpected … Continue reading 7 Simple Steps to Reduce Shopping Cart Abandonment
by Personal Branding Blog December 30, 2015December 30, 2015 1. Complete final tasks for 2015.Review all loose ends to be finalized to fully enjoy celebration of the year end. 2. Call current clients to wish them a Happy New Year.Calls made with genuine goodwill builds a strong bond and greater loyalty. 3. Send a message … Continue reading 21 Steps to Take Today to Ensure Tomorrow’s Success
by Jennica Torio December 28, 2015December 28, 2015 Your blog is your biggest lead generating tool. From using it to represent your brand to providing education to your prospects, your blog is the window into your business. That’s why, if it’s not optimized for maximum lead generation, you’ll quickly fall behind the competition. Read on … Continue reading How to Optimize a Blog Post in 3 Steps
by Justin Wong December 23, 2015 Follow @CurvecommsDecember 23, 2015 The Christmas season is one of the most competitive times for any type of online advertising. Every business, from mom and pop stores to big-box retailers will be fighting over the public’s attention on Facebook. Does that mean you shouldn’t advertise? No! A study from … Continue reading 4 Steps to Improve Your Facebook Campaigns
December 22, 2015 Competitions can be a great way to interact with your followers and customers. Rather than simply keeping in touch with them, a brand offering regular, tangible rewards to its fan base also keeps them active. However, scrolling through any social media platform yields a highly competitive market for social media competitions. How, … Continue reading 6 Steps to a Successful Social Media Competition
by Dinesh Raju December 22, 2015December 22, 2015 If you’re running a successful e-commerce store, you’d already have staked out multiple marketing channels – email marketing, PPC ads, social media content, retargeting, YouTube videos. But have you considered running a referral program? As it turns out, referral marketing is one of the highest ROI marketing … Continue reading 4 Steps to Optimize Your E-commerce Referral Program
