Agu de MarcoApril 3, 2015 You know it’s important to use video in your marketing campaigns to increase engagement and conversions, however, marketing with video can be intimidating at first. So where do you begin? We reached out to some of the top video marketing experts and asked them to share their #1 tip to … Continue reading How to Get Started with Video: 17 Marketing Experts Share Their Advice
Leo Dimilo March 31st, 2015 Every online business should have an email list. I am reminded of this every time I discuss this with clients who already have them. For example, one of my clients is a musician who gigs regionally. Every time he has to gig outside the area, he sends an email only to … Continue reading How To Get Started With An Email List
by Brett Alan March 27th, 2015 Getting started with email marketing can be easy. Unfortunately, there are a lot of moving parts and numerous options that can make setting up the initial campaign more difficult for beginners than it really needs to be. In this how-to I’ll outline a common sense, step-by-step outline to … Continue reading Email Marketing: How to Get Started in 1 Day
Jessica SwiftMarch 17, 2015 © Jessica Swift Consider something you’re procrastinating on. Something that feels big and scary, but that you know if you would just buckle down and do it you’d feel a sense of accomplishment / happiness / pride / relief. Really get it in your mind and think about the thing you … Continue reading Getting Started: Why It’s Hard And What You Can Do About It
Dorien Morin-van DamMarch 15, 2015 Is Email Marketing Important? In my last article, I outlined 25 steps for you to take to get your email marketing started this week after I discovered the big email marketing mistake I’d been making for 4 years. In that article, I also included several reasons why you should be … Continue reading 3 Reasons to Have Started Your Email Marketing Yesterday
Dave SchneiderMarch 5, 2015 A blog is born every half a second. And yet 81% of blogs never make more than $ 100. Why is it that so many blogs are being started, and none of them ever seem to make much money? My hypothesis is that most of the people that start a blog … Continue reading How To Run Your Blog Like The Pros (Even If You Just Started)
Kim Cornwall MalseedFebruary 19, 2015 Did you know that, on average, a prospective client requires 10 marketing-driven “touches” to convert from a lead into an opportunity to become a paying client? Lead nurture drip email campaigns are useful for leads that are not immediately ready to engage with business development. They form the backbone of … Continue reading Lead Nurture Drip Email Campaigns 101: Getting Started
Ankur SharmaFebruary 8, 2015 If your website doesn’t engage users, they will disengage. ICYMI, this is the reality of the Internet today. There’s nothing worse for your company than a frustrated user on your site! You have a very limited amount of time to make a good impression and sell users on the merits of … Continue reading Enhancing User Engagement — 6 Tools to Get You Started
Jane BinnionJanuary 15, 2015 “If you chase 2 rabbits you wont catch either.” Time after time when I ask people “who are your potential clients?” I get the answer “everyone“. Then we go through the process of unpacking that. In business you need to know Who you want to talk to and Why. That is … Continue reading It Started With a List – The Importance of Prospect Lists for Business Growth.
Kelly ShepskoJanuary 14, 2015 If you’re working on getting your business found on the Internet, it’s imperative that you include LinkedIn into your marketing mix. LinkedIn company pages aren’t anything new, but you’d be surprised as to how many business owners still haven’t created their pages or spent time getting acquainted using the platform for … Continue reading Setting Up Shop On LinkedIn Company Pages: Getting Started (Part 1 Of 3)
