by Claude Harrington April 30, 2016April 30, 2016 What do most successful Hollywood films have in common? A great script? A talented director? Diligent producers? Maybe. But by and large, the thing that most successful films have is a star. Someone whose presence and charm leaps off the screen–someone who ties together the writing , … Continue reading Make Video Your Star!
by Mark Ellis April 14, 2016 Follow @businessfictionApril 14, 2016 In late 2014, the experts at MarketingProfs predicted that 2015 would be the year for video marketing. And they weren’t wrong; with 70% of marketing professionals claiming video converts better than any other medium, last year was a good one for the web’s ‘stickiest’ type … Continue reading 7 Techniques for Becoming a Video Marketing Star
by Angela Hausman, PhD April 13, 2016 Follow @MarketingLetterApril 13, 2016 Today I want to share this great infographic on becoming a digital rock star from On Blast with you . Much of this information is pretty readily available, but having it all in one place is a great way to ensure your digital marketing … Continue reading 5 Channels For Being A Digital Rock Star
Make Your Website a Rock Star Before You Start the Tour In today’s digital business environment, the importance of your website is growing all the time. The best websites create a memorable experience for all of their visiting customers. They make it easy to see what services or products you offer, for example, and they … Continue reading How to Give Your Website Rock Star Status [Webinar]
by Kara Burney December 17, 2015 Follow @wkndatburneysDecember 17, 2015 When Star Wars debuted in 1977, it became an instantaneous cultural phenomenon without the help of social networks. But this week’s premiere of Star Wars: The Force Awakens marks the first time that the franchise is in full force on social media. Keep in mind, after all, that it has been 10 … Continue reading The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions
by Gail Oliver December 14, 2015 Follow @AttentionGetDecember 14, 2015 The new Star Wars movie will dominate the news, social media and pop culture in general this week, so be ready with any products you have in this realm, but also be really active on social media by tweeting quotes from the movie, posting favorite … Continue reading Star Wars Mania and 7 Other Ways To Drive Sales at Your Online Shop This Week
Users can select whether they want to be on the dark or light side of the Force, transforming their Google experience to reflect whatever path they choose. Amy Gesenhues on November 23, 2015 With weeks to go before the upcoming Star Wars: The Force Awakens release date, Google is giving itself a full-on Star Wars … Continue reading Google Goes Full-On Star Wars, Launches #ChooseYourSide Campaign
Amy EdwardsSeptember 4, 2015 If you’re preparing for a job interview at the moment, you’ll probably have heard the phrase ‘STAR’ technique mentioned once or twice – and for good reason! The ‘STAR’ technique is an effective way to communicate how your skills and experience qualify you for the role in question – and it’s … Continue reading How To Master The ‘STAR’ Technique At A Job Interview
Sarah BeckhamAugust 24, 2015 Are you relationship material? Or do you, ahem, only talk about yourself? A study by Edelman found that 87 percent of people want meaningful interactions with brands, but only 17 percent believe that brands deliver them. About two-thirds of the survey respondents said their relationships with brands are one-sided. In other … Continue reading 5 Brands That Make Customers the Star on Social Media
Seamas EganJune 30, 2015 Rock band U2, known for its mega-hits such as “Beautiful Day” and “With or Without You,” is currently touring all over the world (yet again) with its Innocence and Experience tour. The Irish group has won more than 20 Grammys over the years and doesn’t show any signs of slowing down. … Continue reading How ‘U2′ Can Give Your Email Marketing Campaign Rock Star Status
