Tag Archives: Sources

ActionIQ adds capability to query data from external sources like data lakes

Marketing Platforms

HybridCompute from ActionIQ will allow the CDP to query data from external sources like enterprise data lakes. Kim Davis on September 14, 2022 ActionIQ, the CDP and CX solutions provider, has announced HybridCompute, a new feature of its InfiniteCompute technology. InfiniteCompute enables the processing of data at, in principle, unlimited scale. HybridCompute will allow the … Continue reading ActionIQ adds capability to query data from external sources like data lakes →

Google Algorithms Can Tell When Sources Agree On Facts

Google Tools

Google Algorithms Can Tell When Sources Agree On Facts by Laurie Sullivan  @lauriesullivan, August 11, 2022 Google designs its ranking systems to serve relevant information from the most reliable sources that demonstrate expertise, authoritativeness and trustworthiness. The latest artificial intelligence (AI) model, Multitask Unified Model (MUM), helps by identifying and prioritizing signals related to reliability. … Continue reading Google Algorithms Can Tell When Sources Agree On Facts →

Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid

Branding

Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid by Ray Schultz , Columnist, March 31, 2022 Earned or unpaid sources — including email — drove 75% of web traffic in 2021. That is down from 80% in 2020, according to the 2022 Digital Experience Benchmark Report, a study by Contentsquare.  Some industries rely … Continue reading Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid →

Post Pandemic Retirement Income Sources

World Level Crisis

Deanna Ritchie December 8, 2021 Knowing your steady sources of income, from Social Security to a company-sponsored retirement savings plan like a 401(k), is wise. Post-Pandemic Retirement Income Sources Social Security will be a critical—and significant—source of retirement income for many people. Like real estate, Social Security benefits, unlike most other forms of retirement income, … Continue reading Post Pandemic Retirement Income Sources →

5 Useful Sources For Capturing Voice of the Customer (VoC) Data

Voice Assistants

Pete Winter November 30, 2021 The most valuable sources of VoC data for B2B marketers. Voice of the customer data represents the opinions, desires, demands and motivations of your target customers. It allows you to understand their needs better than anyone else, helping you develop customer-driven products (and come up with effective ways to communicate … Continue reading 5 Useful Sources For Capturing Voice of the Customer (VoC) Data →

Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources

Branding Tools

Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources by Ray Schultz , Columnist, July 28, 2021 Email teams are sitting pretty as brands attempt to wean themselves from third-party data: They rely mostly on first-party and zero-party data. And many brands are moving to those privacy friendly data sources, according to The … Continue reading Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources →

Remote Sales Channels are Growing Rapidly, but so Are Threat Sources [Infographic]

Sales Techniques

David DeCorte February 2, 2021 Now that the holidays are behind us, it’s time for retail to shift focus. Over the coming weeks and months, you’re going to need to put a lot of energy into keeping the revenue you generated over the last weeks of year. The post-holiday period in early- to mid-January has … Continue reading Remote Sales Channels are Growing Rapidly, but so Are Threat Sources [Infographic] →

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