Joao Romao — August 31, 2018 Follow @joaoromaolx — August 31, 2018 Social sharing plays a huge part in B2B and B2C businesses. If your content isn’t shared, no one sees your brand, and by extension, no one knows you exist. You become invisible and being invisible is being out of business. Approximately 3 billion … Continue reading 5 Things You Don’t Know About Social Sharing in 2018
Taylor Gordon — August 27, 2018 — August 27, 2018 Fotorech / Pixabay If you read a lot of business advice online, you’re probably used to hearing that you should be all over the place online to grow your business. It always seems like there’s a new method of doing business that’s all the rage … Continue reading 3 Reasons Taking a Social Media Break Can Do Wonders for Your Business
Anna Bredava — August 24, 2018 Follow @anna_bredava — August 24, 2018 Nowadays there’s no need to assure you that social media is an incredibly rewarding tool for lead generation – in 2018 it seems obvious. And how could it not be – it’s easily available to anyone, and it functions on the principles of … Continue reading SEMrush: 5 Creative Ways to Use Social Media for Lead Generation
Susan Poirier — August 22, 2018 Follow @aceconcierge — August 22, 2018 There are literally millions of businesses occupying social media space just vying for a customer’s attention. They are pulling out all of the stops to promote their business, to get customers to buy their product. So it’s safe to say that there is … Continue reading Social Media Marketing Trends for 2018: A Lifeline To A Thriving Business
Ray Manley — August 22, 2018 Follow @rbmanley — August 22, 2018 Overhead is the business version of cancer. If not treated aggressively, it will overtake the healthy, productive life of your business. If you have a bigger business, your accountant can tell you exactly how much you’re spending on overhead. If you’re a freelancer … Continue reading How to Conquer Social Listening With One Free Applet
Consumers expect more transparency from businesses than they do from politicans, friends, or even themselves Robin Kurzer on August 22, 2018 A majority of consumers are demanding transparency from businesses, according to a recent report from social media company Sprout Social. The Social Media and the Evolution of Transparency report (free, registration required) surveyed 1,000 US … Continue reading Report: Customers are more loyal to companies that are transparent on social media
William Comcowich — August 20, 2018 Follow @GleanTeam — August 20, 2018 Many companies use social media measurement to gauge consumer sentiment toward their brands. Rating social media comments on a positive to negative scale indicates how consumers feel about company products, the company’s response to current news, or the seriousness of a recent PR … Continue reading How Accurate is Social Media Sentiment Analysis in Measuring Consumer Opinion?
Alex Humphries — August 20, 2018 — August 20, 2018 Influencer Marketing is one of the fastest growing marketing channels, with 32% of marketers surveyed last year by Marketing Dive and Bloglovin saying that influencer marketing was essential to their strategy. 63% of those surveyed also said that they had increased their budget for influencer … Continue reading Social Influencer Fraud: Its Rise, How to Spot It, and How to Stop It
Bill Reynolds — August 17, 2018 Follow @BillReyCooks — August 17, 2018 When Mark Zuckerberg founded Facebook in 2004 he had college students at the forefront of his mind. The social media trends to follow would be monumental. Zuckerberg’s brainchild was virtually another social hour for Harvard students to share to their heart’s desires. Now … Continue reading Keeping Up With Social Media Trends
Susan Tucker — August 16, 2018 Follow @getsusanmktg — August 16, 2018 Pixelkult / Pixabay If you’re ready to get started with marketing automation, the easiest place to start is with social media. It’s very simple to start automating certain social media tasks, and you’ll quickly see how this saves you time for more value-added … Continue reading Considering Marketing Automation? Start With Social Media
