Tag Archives: Social

3 Ways Affiliate Marketing Can Benefit Social Media Influencers

Nick Veneris — November 13, 2019 If you’ve spent any time on the internet, you probably already know why affiliate marketing works. This powerful marketing method serves as an online referral program, where a trusted influencer gets a company’s product or service in front of the right buyer. Referrals still reign, in digital marketing, because … Continue reading 3 Ways Affiliate Marketing Can Benefit Social Media Influencers

5 Easy Ways to Build Brand Awareness Using Social Media

Tiffany Fowell — November 4, 2019 A consistent brand can help you: Gain credibility Inspire trust & loyalty in your customers Boost your visibility within your market Justify charging a premium for your products & services Distinguish yourself from your competitors Establish a strong & consistent cross-channel customer experience While this isn’t limited to social … Continue reading 5 Easy Ways to Build Brand Awareness Using Social Media

Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand

Pam Moore — November 1, 2019 Follow @pammktgnut As humans, instant gratification is in our DNA. We live in a society that is built on instant gratification. When we want something, we want it now. We don’t want to wait in line or even wait for a mobile web page to load on our device. … Continue reading Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand

Social Video Trends: Consumer & Marketers Insights for 2020 [Infographic]

Jess Rozario-Ospino — October 30, 2019 Every year, my company, Animoto, conducts a survey of 500 marketers and 1,000 consumers to learn more about current social media marketing trends, how they’re impacting consumer purchase behavior, and the way brands communicate with their audience. This year’s results included a range of insights. For consumers, video was … Continue reading Social Video Trends: Consumer & Marketers Insights for 2020 [Infographic]

Improve Your Influencer Engagement with These 3 Social Monitoring Platforms

David Libby — October 28, 2019 Follow @davidlibby Today I’m going to share three social monitoring platforms that will help improve your influencer relations. Let’s hope that these three keep your week going. There are social monitoring platforms specifically tailored to help you establish and build relationships with influencers. You can use them to research … Continue reading Improve Your Influencer Engagement with These 3 Social Monitoring Platforms

3 Critical Business Skills Every Digital Marketer and Social Media Manager Must Master [Podcast]

Pam Moore — October 25, 2019 Follow @pammktgnut   Are you a digital or social marketer leader wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions? Do you often find it hard to win budgets, grow your team or simply justify your own job? … Continue reading 3 Critical Business Skills Every Digital Marketer and Social Media Manager Must Master [Podcast]

LinkedIn Continues Its Social Media Coming of Age With More Features

Darnelle O’Brien — October 26, 2019 Follow @thekissagency Professional social networking platform, LinkedIn, has continued its radical revamp with the release of even more features. More targeted advertising Last week, LinkedIn announced the much-needed overhaul of the ad platform, allowing advertisers to drill down more specifically to target ads to specific characteristics like top industries, … Continue reading LinkedIn Continues Its Social Media Coming of Age With More Features