Heidi SchmidtFebruary 17, 2015 All the self-proclaimed social media junkies raise your hands. All of the social media skeptics, keep reading. Here’s the thing about social media, you can tap into a huge audience – between Facebook, Twitter, LinkedIn, Slideshare, and all those other platforms that seem to pop up on a daily basis – … Continue reading How to Develop a Winning Social Media Strategy
Ryan PinkhamFebruary 17, 2015 If you’re on social media, you know how rewarding it is to receive positive responses from your fans and followers. But have you also thought about how you can return the favor and show some love back? When it comes to building relationships on social media, a small gesture can make … Continue reading 7 Easy Ways To Show Your Customers Some Love On Social Media
Gyles SewardFebruary 17, 2015 Is your social media marketing not hitting the mark? It’s never been more important to have a good visible presence online, and social media is affordable and available to all. Here are five straightforward pointers to give you a boost and get your social media message on track. Get your timing … Continue reading Top Five Social Media Tips
Pam DyerFebruary 16, 2015 Events are, by nature, social affairs. People attend them so they can connect, interact, and share with their peers. Likewise, people join social media networks such as Twitter, Facebook, and LinkedIn to connect, interact, and share with their peers. If you play your cards right, these similar characteristics can work to … Continue reading How to Promote Your Event With Social Media Marketing [Infographic]
Ernest ThompsonFebruary 16, 2015 Having brand new content ideas for your social media fans and followers is the most important aspect of any social media marketing venture. This means new tweets, new pictures, new blogs, new status updates, new videos, new new new. To help keep you moving forward with your social media, here are … Continue reading 10 Content Ideas for Social Media Success
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Joakim NilssonFebruary 16, 2015 Is social media marketing for brand awareness, loyalty or is it an acquisition tool? When consulting for brands around Europe I come across this question a lot. Depending on who you talk to within an organization the answers differ. Some are convinced that social media is only for brand awareness, some … Continue reading Social Media Marketing: So What Does It Actually Mean?
William ComcowichFebruary 15, 2015 Photo credit: Randy Barnes The debate over the importance of social media engagement continues. Measuring engagement is among the most controversial issues and one of the largest challenges facing social media marketers. Some marketers act as if their number of shares and likes is the most important measurement of success; as … Continue reading 3 Business Benefits of Social Media Engagement
One of the great things about social media marketing is that it’s easy to measure the results of your efforts. But metrics in and of themselves are only numbers. They’re useful only when you employ them to measure progress toward your business goals. In recent interviews, I spoke with several marketers and asked what metrics … Continue reading 4 Key Metrics for Measuring Social Media Success
Susan TuckerFebruary 14, 2015 One of the most important social media marketing tips I’d like to share with you is that you don’t have to be on every single social media channel. In fact, it could work against you to be on certain channels. Why? Because it takes time to do them right, you could … Continue reading How To Choose The Right Social Media Marketing Sites For Your Small Business
