Deepak GuptaMarch 27, 2015 Remember when news media started migrating onto the Internet and everyone lost their minds proclaiming the “death” of the written word? Apparently the invention of the Internet meant no one in the world would ever want to read in print again, and most publishers wouldn’t survive the dark waters of online … Continue reading How Online Publishers Build Community With Social Login
Ryan PinkhamMarch 27, 2015 You know that staying connected with your customers is crucial to growing your small business. You’re likely already investing valuable time and resources into marketing your business, and may be unsure about the results you are seeing. When you consider the high costs and uncertainty associated with traditional advertising methods and … Continue reading 5 Steps To Engage And Retain New Customers With Email And Social Media
Patrick McFaddenMarch 27, 2015 Today I’m going to tell you like it is on a topic that may not be popular in some social media circles, but it’s a message that small and midsize business leadership have no choice but to confront. Get out your pencil and paper. Go ahead; I’ll wait. Ready? You’ll want … Continue reading 7 Non-Negotiable Steps For Social Media Marketing Success
Julia BlakeMarch 26, 2015 Social media sharing and subscribing buttons are often done badly and it leads to little or no sharing. On a social web that is a traffic disaster waiting to happen. Why does this happen? The designer wants it to look good. So they will place the social buttons in strange places … Continue reading 7 Questions You Need To Ask When Adding Social Media Buttons To Your Blog
Samantha CollierMarch 26, 2015 Social media marketing is no longer a fad. Although it can seem overwhelming at first due to the hype and the always-changing rules, it’s actually quite simple. Yes, it takes awhile to learn the lingo and how to navigate the different sites, but once you do, you’re set. Here are some … Continue reading Social Media Marketing Tips
Joshua MarchMarch 26, 2015 Even 30 seconds is too long for today’s in-the-moment, always-engaged customer to wait, spelling trouble for the future of customer service through traditional channels like email and phone. The world is in the middle of the biggest shift in personal computing; the transition from desktop computers to smartphones and tablets requires … Continue reading The Impact of Social on Today’s Traditional Contact Center
Business.comMarch 26, 2015 For a long time, business communication flowed in one direction: from active (some would even say overactive) marketers and advertisers to passive customers. It was the Mad Men era of eye-popping ads and jaw-dropping promotions. “Customer engagement” was largely a matter of assembling focus groups to analyze consumer preferences like a scientist … Continue reading Connecting As A Constant: How Social CRM Decodes The Customer Maze
Janette SpeyerMarch 26, 2015 Social media is the engagement tool of choice when you try to reach your consumer base. We often overlook using engagement marketing to target and promote to e-tailers and retailers. Cross-platform promotions reap significant benefits for vendors that carry your brand. It helps brands communicate with their partners by driving traffic to their online … Continue reading Designing A Social Media Program That Generates Retail Sales
Clinton LanierMarch 26, 2015 Every resource, tutorial and commentary, online and off, about social media marketing insists that it’s NOT marketing. Rather, they tell you, social media marketing is about conversations. It’s about relating to your customers. It’s about telling a story. You amplify your brand, so they say, by giving your customers something to … Continue reading 6 Necessary Components To A Worthwhile Social Media Marketing Education
Business.comMarch 26, 2015 If you’re running a small to medium-sized business, you probably have a pretty full work schedule, and managing all social media as part of this is a time consuming task. You probably struggle to find the time, on a daily basis, to post, share and connect with your followers on all the … Continue reading The 10-Minute Social Media Workday
