Justin Herring — February 2, 2017 Follow @justincherring— February 2, 2017 It’s frustrating, isn’t it? You know you’re selling a better product, one which not only performs better but has a genuine story behind it. You’re also running an ethical business. You give back to the community and truly care about your customers. But you … Continue reading Big Brands Crushing Your Small Business? How to Compete Using SEO & Social Media
Columnist Brad O’Brien highlights recent social ad features from Facebook, Pinterest and Snapchat and explains why you should consider trying them out for your brand. Brad O’Brien on February 2, 2017 tanuha2001 / Shutterstock.com Hopefully, your social advertising program has been able to hit the ground running in 2017. Now that you’ve determined your … Continue reading Three paid social features you need to try in 2017
Gene Sobolev — January 3, 2017 Follow @GeneSobolev— January 3, 2017 We live in an era where social media is all present and everyone kind of knows that it’s an important brand building channel for their business. However, few companies consider their social media assets as high-performing acquisition channels, thereby missing out on low-cost qualified … Continue reading How to Set Up Social Media as an Acquisition Channel in B2B Industries [Infographic]
As the role of the social consumer market insights professional becomes ever more vital to organizations, contributor Will McInnes takes a look at the hurdles they face and how to successfully deal with them. Will McInnes on January 31, 2017 Fact: Social insights offer value to many areas across the enterprise. This fact indicates … Continue reading The 3 challenges all social CMI professionals face (and how to overcome them)
Michael Wight — January 30, 2017 — January 30, 2017 Social media is bigger than ever. According to Dec. 2016 figures, 19.96 billion people use social media platforms around the world, and the number is expected to reach 2.5 billion by the end of 2018. The number of internet users is on a constant rise, … Continue reading Can You Really Make Money Through Social Media?
Judah Swagerty — January 29, 2017 Follow @nexlevelconnect— January 29, 2017 Engaging with your target audience and improving your online brand presence with social media marketing is vital to any business. 77% of Twitter users feel more positive about a brand when their Tweet has been replied to. 300 hours of video are uploaded to … Continue reading 5 Tips for Improving Your Online Presence with Social Media Marketing
Roxanne Roark — January 29, 2017 Follow @r3socialmedia— January 29, 2017 In the past 5 years, I’ve worked with a number of Search Engine Optimization (SEO) agencies and picked up a little bit of SEO knowledge as a side effect. And because of that, I can now proudly write this article detailing why your SEO … Continue reading 6 Pretty Obvious Reasons Why SEO Agencies Need a Kickass Social Media Marketing Consultant
Harry Rollason — January 27, 2017 — January 27, 2017 How should brands decide who to be on social? Ten years ago, this was a valid question, but no longer. Consumers are in the social driver’s seat – they’re calling the shots – and the only decision left for brands is whether to play along … Continue reading How Top Brands Are Authentic Through Social
Alan Rita — January 27, 2017 — January 27, 2017 Launching a social media contest is one of the best ways to engage your audience. In addition to raising brand awareness, it also fosters loyalty among your existing followers. And as an online brand, giving back every once in a while is a fulfilling experience. … Continue reading 7 Tools for a Successful Social Media Contest
Susan Tucker — January 27, 2017 Follow @getsusanmktg— January 27, 2017 The past couple of years have seen the exponentially expanding technology bubble that has allowed small business owners to really embrace social media. Instagram has created Brand Pages, Pinterest has rolled out Advertising, and Facebook continues to gather powerful data levelling the playing field … Continue reading It’s Not Social Media Marketing (It’s Just Marketing!)
