Paul Keijzer — July 23, 2019 Follow @Paul_Keijzer — July 23, 2019 JESHOOTS-com / Pixabay Every day, I am approached by people seeking to understand the things leaders should be doing to become better and smarter leaders. Most leadership articles tend to follow the same pattern, outlining all the do’s – the habits, the behaviors … Continue reading 5 Leadership Mistakes That Only Smart Leaders Recognize
Google Prepares For Holidays With Smart Bidding, Local Campaign Features by Laurie Sullivan @lauriesullivan, Yesterday Google has already begun to prepare marketers for the holidays, even though the biggest shopping days of the year — Black Friday and Cyber Monday — may be more than four months away. On Wednesday the company introduced several features. … Continue reading Google Prepares For Holidays With Smart Bidding, Local Campaign Features
Here are three ways marketers can move into new markets while staying true to their core audience. Ben Gibson on May 24, 2019 Two running enthusiasts founded Nike in 1971 and created the first pair of Nike shoes using a waffle iron. Nike has come a long way since then – between the design of … Continue reading Learn how to target adjacent markets with smart risk-taking
Alex Kudinov — April 5, 2019 Follow @AlexKudinovPST — April 5, 2019 Building (and hiring) a great team takes time and effort. Patrick Lencioni’s “The Five Dysfunctions of a Team” became a staple reading in an Agile community these days. And for a good reason. Agile ways of working are all about teamwork. A self-organizing … Continue reading The Humble, The Hungry, The Smart: Beyond “The 5 Dysfunctions of a Team”
David Disiere — March 19, 2019 Follow @DisiereDavid — March 19, 2019 The competition for talent is hot, but it can’t get much hotter. The labor market in the United States is operating around its full capacity, which means employers must pull out all the stops just to fill vacancies. If they want to attract, … Continue reading How Smart Companies Land Top Employees in Tight Job Markets
Productivity by SMART Formula SMART formula is a term used by planning managers and management teams to push their teams’ productivity and engagement; the word smart is not the traditional English word used to describe clever people, it is a word of five acronyms where each letter describe a term, there are multiple versions interpreting … Continue reading Productivity by SMART Formula
Max Palmer — March 12, 2019 — March 12, 2019 Entrepreneurs lead busy lives — often, busier than they should. In an opinion piece for the New York Times last year, Dan Lyons argued that the focus on “hustle” in startup culture is both unnecessary and dangerous. As new information continues to mount, smart entrepreneurs … Continue reading 3 Ways Smart Entrepreneurs Schedule and Time-Wasters Schedule
AI and machine learning are helping marketers in more ways than you can imagine. As 2019 gets underway and your marketing plan unfolds, you’ve probably set some goals for the coming year: We’re going to break down the data silos that keep us from understanding our customers. We’re going to improve our messaging relevance. We’re … Continue reading Riding the wave of AI: Is your marketing campaign as smart as it can be?
Jon-Mikel Bailey — December 14, 2018 Follow @jonmikelbailey — December 14, 2018 We build lots of custom websites sites. Each of these starts with a lot of planning and a major part of this planning is the sitemap. The organizational structure and navigation system of your website can mean the difference between success and failure. … Continue reading Smart Sitemaps and Website Organization
Spotlight On Smart Speakers: Facebook’s Portal Faces Trust Challenges by Amanda Silvia , Op-Ed Contributor, November 14, 2018 The year 2018 has been big for smart speakers. With so many new devices introduced and reports of steady market growth throughout the year, it may seem that “Alexa” can be heard in most households across America. … Continue reading Spotlight On Smart Speakers: Facebook’s Portal Faces Trust Challenges
