Tag Archives: Small

6 Ways for Small and Medium Businesses to Capitalize on the Thanksgiving Weekend Holidays

RJ Horsley — November 18, 2019 Follow @https://twitter.com/rj_horsley?lang=en The day after Thanksgiving marks the start of the official holiday shopping season with Black Friday, Small Business Saturday, and Cyber Monday all stacked up one after the other. While Black Friday and Cyber Monday are typically associated with large businesses and corporations, that doesn’t mean small … Continue reading 6 Ways for Small and Medium Businesses to Capitalize on the Thanksgiving Weekend Holidays →

How Small Businesses Can Use SMS for Customer Support

SMS Marketing

Brooklin Nash — November 16, 2019 Follow @realBrookNash People are practically glued to their smartphones — so why not take advantage of it? It’s now easier than ever before to keep in touch with your customer base. Today’s consumers also expect companies to offer easy, convenient ways to communicate. Because of the changing world of … Continue reading How Small Businesses Can Use SMS for Customer Support →

How Should Small Businesses Measure Cybersecurity?

Cybersecurity

Dan Fries — November 4, 2019 How do you know if your business is safe and secure online? Measuring how effective your cybersecurity is can be tricky for small businesses. Cybersecurity firms make use of complex key performance indicators (KPIs) to measure how effective their security tactics are, but building these systems is generally beyond … Continue reading How Should Small Businesses Measure Cybersecurity? →

Take Your IVR System for Small Business to the Next Level

Small Business Tools

Jeff Slaughter — October 31, 2019 If your company is a small business with a big vision, you know it’s not easy to compete with the big boys. You have to be smart, nimble and creative to compete with their resources, manpower and budget. That’s true in all aspects of business but especially in your … Continue reading Take Your IVR System for Small Business to the Next Level →

2020 Technology Trends for Small Business Owners to Anticipate

Technology Trends

Kaitlyn Hammond — October 30, 2019 At last check, America was hosting more than 30 million small businesses. The ones that plan for the latest technology trends will hold a distinct advantage over their competitors. Here are six tech-related trends that business owners should anticipate. Perhaps one or more will have a direct impact on … Continue reading 2020 Technology Trends for Small Business Owners to Anticipate →

How to Tackle Workplace Stress in Your Small Business

Workplace Evolution

Laura Cole — October 27, 2019 Whilst some business challenges are unique to specific industries and markets, others are universal in their nature and impact on small, medium and large ventures alike. Take the concept of workplace stress, for example, which continues to weigh heavily on firms and employees from across the globe. In the … Continue reading How to Tackle Workplace Stress in Your Small Business →

8 Small Business SEO Strategies For Publishing Shareable Content

Small Business SEO

Christian Carere — October 24, 2019 Follow @DigitalDucats The two most important ranking signals Google uses are the content you publish and the backlinks pointing to your domain (~Impact 2017) 70-80% of people searching the internet focus on the organic search results (~Digital Ducats, 2019) Blog content creation is a top inbound marketing priority for … Continue reading 8 Small Business SEO Strategies For Publishing Shareable Content →

6 Proven Local Email Marketing Ideas For Small Businesses

Email Marketing Tips

VerticalResponse — October 18, 2019 Follow @VR4SmallBiz Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, landscaping business, tax preparation service or other local … Continue reading 6 Proven Local Email Marketing Ideas For Small Businesses →

Are small errors like worldwide targeting draining your budget? This Google Ads script can help

Google Advertisement

The script emails you a customized report to flag issues with your chosen account settings, preventing potential Google Ads catastrophes. Daniel Gilbert on October 11, 2019 Human beings aren’t robots. With thousands upon thousands of keywords to keep track of and an assortment of settings to apply on multiple levels of your account, there’s always … Continue reading Are small errors like worldwide targeting draining your budget? This Google Ads script can help →