Tag Archives: Silent

Marketing strategy and operations: The silent knights of your org

It is pointless to apply trends and technology if the strategy does not make meaningful connections to align with your products or services. Sharon Joseph on August 15, 2019 Long gone are the days of The Big Idea from The Big Ad Agencies. Successful marketing is based on ongoing customer experiences. Any well-respected company knows … Continue reading Marketing strategy and operations: The silent knights of your org

There’s a silent killer in your sales pipeline. Do you know how to stop it?

Columnist Jim Williams explains how advocates can help you fuel a healthy sales funnel by putting an end to the fear that stops your customers from buying. Jim Williams on October 19, 2016   Your sales pipeline is in danger. Whether you know it or not, there’s something lurking in the shadows that threatens to … Continue reading There’s a silent killer in your sales pipeline. Do you know how to stop it?

How (and Why) to Use the Silent Treatment in Facebook Video Ads

by Shelley Pringle March 17, 2016 Follow @shelleypringleMarch 17, 2016 Last month, Facebook announced a new feature—automated video captions. The company’s employees have been hard at work transcribing 50,000 video ads to train the new captioning tool to be as accurate as possible. If you’re an advertiser, and you’re not ready to trust an automated … Continue reading How (and Why) to Use the Silent Treatment in Facebook Video Ads