Budgets Show Spending Across All Social Networks: Trends For 2022 by Laurie Sullivan , Staff Writer @lauriesullivan, November 10, 2021 The majority of marketers last year increased investment on Instagram. This year, Instagram holds the top spot at 48%, but others are close behind. About 47% of marketers plan to increase budgets on Facebook, 44% on … Continue reading Budgets Show Spending Across All Social Networks: Trends For 2022
Ben Savage December 17, 2020 As trade show cancellations pile up, pressure mounts to boost marketing efforts and attract prospective buyers. Although you may participate in virtual events, you still need a way to talk directly to leads. Fortunately, digital marketing tactics can connect you to potential customers and amplify your message across many platforms. … Continue reading Digital Marketing: Your Trade Show Alternative
Rhonda Basler September 30, 2020 Normally, the first full week in October provides a prime opportunity for companies across all industries to showcase their passion for customers and the employees who serve them. Punctuated by everything from in-house CEO talks to banquets to even picnics where families participate in a little friendly competition, National Customer … Continue reading 5 Ways to Show Gratitude to Essential Workers During National Customer Service Week
Laura Spawn July 28, 2020 Employees want to be more than proverbial cogs in the machine. While they expect fair wages and benefits in exchange for their output, talents, and services, they also desire to be regarded as more than functionally required. One way businesses can acknowledge the value and contributions of their employees is … Continue reading How to Show Appreciation and Give Recognition to Employees in a Virtual Work Environment
Allison Hall July 2, 2020 When you are visiting a city and suddenly realize you need a quick bite to eat, what do you do? Undoubtedly, you pull out your smartphone and Google something along the lines of “Pizza in Seattle.” The first page of Google appears, and you see a business listed with all … Continue reading How to Show Up On the First Page of Google
Michael Ellenby June 24, 2020 There’s no good way to say it: Recessions can be hell on businesses. Economic growth takes a hit, and unemployment figures skyrocket. The current economic downturn, specifically, could last a long time. This scenario is particularly likely if it takes a while to develop a vaccine and restore consumer confidence. … Continue reading 4 Success Stories Show How This Recession Can Make Your Business Stronger
Alasdair Macleod — January 20, 2020 The topic of my blog today is another one that is common on client’s sites. The use of the terms Showcase, Show & Tell or Sprint Review. In this situation, there is likely to be a broad mix of people fulfilling the Scrum Master roles. These could be client … Continue reading Showcase, Show & Tell or Sprint Review
Ashley Hill — November 4, 2019 Your homepage is the online equivalent of a firm, friendly, and personable business handshake. It can be a memorable way for your company to stand out. And one way to do that is with a unique value proposition or a UVP. Your UVP is a simple, well-thought-out, clear statement … Continue reading How to Show Off Your Unique Value Proposition
The company has made a number of changes to its ranking algorithm over the past 12 to 18 months to surface more niche conversations. Amy Gesenhues on June 28, 2019 LinkedIn’s Senior Director of Product Management Pete Davies shared insights this week on the changes LinkedIn has made to its news feed algorithm over the … Continue reading LinkedIn lifts the hood on its news feed algorithm to show how it ranks posts
Annette Franz — May 23, 2019 Follow @annettefranz — May 23, 2019 Image courtesy of Pixabay How do leaders drive (lasting) change? Last week, I enjoyed spending a few days in Vegas, speaking and networking at Fiserv’s annual client Forum. The keynote on the second day of the event was Troy Aikman, who was interviewed … Continue reading Leaders Need to Show, Not Just Say
