Category Archives: Adobe Services

Adobe forecasts 4.8% growth YoY in online holiday spending

Adobe predicts strong growth YoY in ecommerce for the 2023 holiday season. Plus, mobile hits a major milestone. Kim Davis on October 5, 2023 This year’s holiday season, running from Nov. 1 through Dec. 31, will see 4.8% growth YoY in online spending. Adobe Analytics bases its forecasts on data from one trillion visits to … Continue reading Adobe forecasts 4.8% growth YoY in online holiday spending →

Adobe ‘I Love You, Acrobat’ Launches With Its ‘Own Kind Of Music’

Adobe Services

Adobe ‘I Love You, Acrobat’ Launches With Its ‘Own Kind Of Music’ by Laurie Sullivan @lauriesullivan, June 29, 2023 Adobe teamed up with comedian Hasan Minhaj on a series of advertising campaigns to “liberate” people from paper, celebrating 30 years since its invention of the PDF. The I Love you, Acrobat spot launched this week, … Continue reading Adobe ‘I Love You, Acrobat’ Launches With Its ‘Own Kind Of Music’ →

Adobe’s Project True Colors Complements Clothing Colors With Skin Tone

Adobe Services

Adobe’s Project True Colors Complements Clothing Colors With Skin Tone by Laurie Sullivan @lauriesullivan, March 22, 2023 Adobe previewed technology this evening for the fashion and retail industries through its Summit Sneaks program at the company’s annual Adobe Summit in Las Vegas. Sneaks is technology created by Adobe employees — from engineers to designers — that … Continue reading Adobe’s Project True Colors Complements Clothing Colors With Skin Tone →

Adobe announces Firefly for AI-driven creative

Adobe Services

At Summit today, Adobe also announced a new Product Analytics solution and Sensei GenAI. Kim Davis on March 21, 2023 Adobe Summit 2023, Las Vegas “Our belief is that generative AI will enhance human ingenuity, not replace it,” said Shantanu Narayen introducing Adobe Firefly at Adobe Summit today. Firefly is a new group of generative … Continue reading Adobe announces Firefly for AI-driven creative →

Adobe is diving—carefully!—into generative AI

Adobe Services

By Harry McCracken March 21, 2023 Dall-E 2. Stable Diffusion. Midjourney. These tools all use generative AI to create images based on any text description you can dream up. They’re astounding. But the stuff they churn out can be more fascinatingly weird than wonderful. They’re also provoking ire (and, in the case of Stable … Continue reading Adobe is diving—carefully!—into generative AI →

Adobe: Weather Could Result In More Spending Than Cyber Monday

Adobe Services

Adobe: Weather Could Result In More Spending Than Cyber Monday by Laurie Sullivan , Staff Writer @lauriesullivan, March 9, 2023 Weather influences a lot — from the way people dress and what they purchase to where and when they travel. It also boosts online spending. For marketers, capitalizing on weather can yield returns comparable to big … Continue reading Adobe: Weather Could Result In More Spending Than Cyber Monday →

Adobe reports growing opportunities for “non-professional” content creators

Adobe Services

The “side hustle” content creator economy is thriving, with earnings growing and influencers highly valued. Kim Davis on October 21, 2022 In a new report, Adobe says that over 50% of U.S. “non-professional” content creators are now monetizing their work, and over 75% started doing so over the past year. Almost half say content revenue … Continue reading Adobe reports growing opportunities for “non-professional” content creators →