by John Komarek December 30, 2015December 30, 2015 Every day, 68.53% of potential sales are lost on e-commerce sites due to abandoned shopping carts. It means that for every 100 potential customers, only 31 will proceed to make a purchase. There are many reasons why shoppers leave without purchasing and the most common is unexpected … Continue reading 7 Simple Steps to Reduce Shopping Cart Abandonment
by Maria Breaux December 24, 2015December 24, 2015 With the holiday shopping season in full swing, most retail advertisers are focused on how they can get their products in front of the most potential buyers and maximize sales. If trends from last year’s holiday shopping season are any indication of this year’s, most consumers will … Continue reading Why You Should Be Using Bing Shopping Campaigns Right Now
by Tom Martin December 9, 2015 Follow @TomMartinDecember 9, 2015 I was reading this morning that an interesting statistic that “almost 69% of online shopping carts that contain at least one item are later abandoned, according to the Baymard Institute, an e-commerce consultancy based in Copenhagen which analyzed 31 studies over the past few years. … Continue reading The #1 Reason For Shopping Cart Abandonment
By Alicia Thomas December 8th, 2015 The holiday season is here, and at Search Engine People, we’re interested to learn how Canadians shop online for gifts this year — or if they will shop online at all. We also want to uncover statistics about the emerging area of mobile purchasing. Are shoppers comfortable using their … Continue reading Canadian Online Shopping Habits For 2015 [Study]
by Lindsay Bayuk November 28, 2015 Follow @purechatNovember 28, 2015 Small online retail businesses have a lot to be merry about this holiday season. Up from last year, almost half of holiday shopping will happen online (versus in-person) according to the National Retail Federation. In addition over 20% of purchases will be made on a … Continue reading 3 Tips for Small Business to Deliver the Best Holiday Shopping Experience (and Why it Matters)
by Madeline Boehmer November 25, 2015 Follow @madelineboehmerNovember 25, 2015 Over the past few years we’ve heard about the after Thanksgiving sales more and more in the news, and not just because of the amazing prices. It has become quite the controversy on what time retailers should be opening after the holidays in order to … Continue reading Online Shopping This Holiday Season
by Grant Thomas November 24, 2015 Follow @gsthomas22November 24, 2015 The holiday season is here which is great news! For online retailers, this shopping season is the biggest opportunity to generate revenue. This increased traffic also means that shopping cart abandonment will occur at high rates. Cart abandonment is such a pesky problem but let’s … Continue reading How to Prevent Shopping Cart Abandonment and Convert More Sales this Holiday Season
by Stacy Goodman November 24, 2015 Follow @StacyGoodrunNovember 24, 2015 According to the 2015 U.S. Online Holiday Retail Forecast from Forrester, online sales are projected to exceed $ 95 billion during the 2015 holidays – an 11% growth over 2014. And more than any other time of the year, all eyes are on ecommerce. While … Continue reading Instagram Trends for the 2015 Holiday Shopping Season [Infographic]
With holiday shopping in full force, columnist Jordan Elkind shares some key retail days — beyond Black Friday and Cyber Monday — that marketers should pay attention to. Jordan Elkind on November 23, 2015 For many marketers in the US, November 11 was an opportunity to promote Veterans Day specials or just a part of … Continue reading 5 Important Online Shopping Dates You May Have Left Off Your Holiday Marketing Calendar
by Omri Yacubovich November 22, 2015 Follow @Omri_YacubovichNovember 22, 2015 The lucrative holiday shopping season will be upon us soon, and for many online retailers it’s the difference between an okay fiscal year and a fantastic one. This year is shaping up to be the biggest since 2011, with sales expected to reach nearly $ 900 … Continue reading Practical E-Commerce Marketing Tips for Holiday Shopping Season Success
