Tag Archives: Shift

Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study

Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study by Ray Schultz , February 17, 2021 Most brands agree that the pandemic accelerated their digital transformation, according to Making the Leap to a Digital-First Enterprise, a study from Amplitude, conducted by Harvard Business Review Analytic Services. Of 295 global business executives polled, 97% … Continue reading Pandemic Accelerated Shift To Digital, And Nobody Is Going Back: Study

The New Second Shift: Study Shows Many Full-Time Employees Took on Freelance Work

Stefan Palios January 11, 2021 More full-time employees are taking a second shift. But it’s not necessarily to care for family. It’s to moonlight as a freelancer. As the pandemic has more people considering freelancing and as big business commit to hiring freelancers, there’s a lot of opportunity on the table. What’s interesting, though, is … Continue reading The New Second Shift: Study Shows Many Full-Time Employees Took on Freelance Work

What You Need to Know About the Visibility, or Cumulative Layout Shift (CLS), Metric

Pam Aungst August 1, 2020 We’re wrapping up our blog series detailing each element of the page experience criteria Google will be adding to their search algorithms in 2021. We’ve already covered the first two Core Web Vitals: the page loading metric, Largest Contentful Paint (LCP), and the interactivity metric, First Input Delay (FID). Now, … Continue reading What You Need to Know About the Visibility, or Cumulative Layout Shift (CLS), Metric

Oh, Shift! How to Woo Customers Back to Your Business

Ellen Huxtable — June 1, 2020 What are you doing to woo customers back to your business? 2020 began, a new decade, with great expectations and high hopes. Business was good; your customers had needs, and you had solutions. And then, almost overnight, COVID-19 struck, and the business world was thrown into chaos. Businesses are … Continue reading Oh, Shift! How to Woo Customers Back to Your Business

As budgets shift to digital, MOPs teams look to campaign orchestration tools for relief

“Teams just can’t keep up with the sudden shift in volume and rapid pivoting that’s happening,” says Jeto CEO Alexandre Pelletier. Amy Gesenhues on April 17, 2020 Not so long ago, marketing operations teams were the unsung heroes of the marketing tribe — quietly making sure their company’s martech stacks were well-oiled machines that kept … Continue reading As budgets shift to digital, MOPs teams look to campaign orchestration tools for relief

How to Create the Ideal Shift Schedule for your Customer Service Team

Rohit Viswanathan — March 10, 2020 Your customer service team plays a vital role in keeping clients happy and enabling business growth. From dealing with varying degrees of customer emotions to putting the required effort into solving problems as quickly as possible, it can be a very demanding job. If employees need to perform at … Continue reading How to Create the Ideal Shift Schedule for your Customer Service Team

Facebook’s shift to privacy is just a play on emerging market dynamics

Facebook will likely continue to push the boundaries of private messaging for the next evolution of advertising on the platform. Steve Weiss on April 5, 2019   Mark Zuckerberg recently announced that Facebook’s family of apps will be pivoting to privacy and focusing on enabling private, fully encrypted messaging in his seminal 3,200-word pledge for … Continue reading Facebook’s shift to privacy is just a play on emerging market dynamics