Google AdWords is a powerful advertising platform, but it can be tricky for companies whose products and services aren’t so clearly defined. Columnist Dianna Huff shares how she overcame this problem and got results for a small manufacturing client. Dianna Huff on September 26, 2017 While running a successful advertising campaign can be complex … Continue reading The PPC challenge of selling manufacturing capability vs. stock products
Douglas Burdett — September 22, 2017 Follow @MarketingBook — September 22, 2017 For the sales profession, social media is the most important technological advancement since the telephone. Here’s how to get an unfair advantage. In Jeb Blount’s bestselling book, Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social … Continue reading Sales Prospecting Without Social Media Is Like Selling Without a Phone
Jonathan Furman — August 28, 2017 Follow @JonathanCFurman — August 28, 2017 rawpixel / Pixabay Sales can be tricky if you run a start-up. While there is no way to ensure that your sales pitches are successful all the time, here are a few tips you can use to make your interactions with your customers … Continue reading 7 Hacks to Strategic Selling for Startups
Bruce Hakutizwi — August 22, 2017 Follow @BizForSaleUS — August 22, 2017 StockSnap / Pixabay Deciding to sell your business is a big step. Whether you built it from the ground up or acquired it and grew it into something bigger, a business can feel like part of the family. Determining a fair valuation and … Continue reading Conducting Thorough Sell-Side Due Diligence When Selling Your Business
Anand Srinivasan — August 4, 2017 Follow @anand_sriniv — August 4, 2017 There comes a time in the life of every entrepreneur when your business is no longer enjoyable. If you are a serial entrepreneur, growing businesses only to sell them for profit is a way of life. No matter what your reason is, selling … Continue reading The 4 Point Guide to Selling Your Business
Doug Dvorak — July 27, 2017 Follow @salescoach1064 — July 27, 2017 rawpixel / Pixabay Knowing your purpose in your career is almost just as important as knowing your purpose in life and if you are on the right track they should go hand in hand. You spend a lot of time working so having … Continue reading Selling Big – How to Find Your Mission, Message & Purpose in Sales
Bruce Hakutizwi — July 24, 2017 Follow @BizForSaleUS — July 24, 2017 Photo by Tim Gouw on Unsplash Any entrepreneur with experience buying or selling a business knows that deals fall through all the time. Even worse, many have to look back on a deal they went through with that, in retrospect, they probably should … Continue reading How to Close the Deal and When to Walk Away When Buying or Selling a Business
Tracey Wallace — July 19, 2017 Follow @tracewall — July 19, 2017 For online brands looking to expand into new markets, eBay is often overlooked in favor of Amazon or selling on Facebook. And that’s leaving massive amounts of revenue on the table for those businesses who do look to eBay for expansion. After all, … Continue reading How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay
Brooke B. Sellas — July 12, 2017 Follow @madSMscientist — July 12, 2017 Social selling is nothing new. Successful social selling, well, that’s another story! How many times have you connected to someone on Twitter or LinkedIn only for them to immediately send you a message selling something? That is not social selling! That’s social … Continue reading 10 Tips For Successful Social Selling Based on Research
Dan Virgillito — June 14, 2017 — June 14, 2017 Did you know that more than 1 billion people – or 40 percent of all global internet users – have purchased goods or products online? Selling on the internet allows even the smallest of companies to reach thousands of consumers around the world. And with … Continue reading SEO Best Practices for Selling Online
