Jaime Nacach — March 16, 2018 Follow @bloominari — March 16, 2018 5 Guidelines for Effective E-mail Marketing Email workflows are important parts of a winning sales and marketing automation. You just can’t neglect them. In essence, it’s all about sending the right, highly targeted, and personalized emails to your email subscribers, leads, and customers … Continue reading 5 Email Workflows You Should Be Using in Your Sales and Marketing Automation
Alice Williams — March 6, 2018 — March 6, 2018 With the recent update to Facebook’s News Feed, owners of small- & medium-sized businesses may wonder if Facebook is worth their time and effort. Capitalizing on Facebook’s huge user base—2 billion & counting—requires (1) understanding the latest changes to Facebook; (2) developing a new, video-driven … Continue reading How to Generate Sales with Facebook Live in 2018
Kevin George — March 5, 2018 Follow @imkevin_monk — March 5, 2018 As an email marketer, you must be striving to gain the most out of your email campaigns. With the best design and content, you try to get your subscribers and customers to read and engage with the emails you send. But, are you … Continue reading Email Segmentation Strategies for E-commerce to Boost Sales
Adam Draper — March 1, 2018 Follow @DrapesNS — March 1, 2018 With an average of 18 calls needed before connecting with a buyer, getting one foot in the door with a potential client takes a mountain of work. Once you do nail that client meeting, however, the hard work is only just beginning. After … Continue reading How Sales Technology and Data Automation Makes Meeting Preparation More Effective
Melissa Burns — February 21, 2018 Follow @Melissa_Burns — February 21, 2018 Although text and figures may be the best way to transfer complex information without losses, the sad truth is that human brain has to apply quite a bit of effort to properly process it. In addition to that, your average modern Internet-faring human … Continue reading 5 Ways Data Visualization Can Drive Better Sales
E-commerce is now a truly cross-device experience. Greg Sterling on February 21, 2018 For many retailers, mobile traffic equals or exceeds desktop traffic. Now, according to Criteo’s latest commerce report (Q4 2017), mobile sales represent the majority of total e-commerce for retailers with successful shopping apps. Retailers that have both mobile sites and apps … Continue reading Retailers with shopping apps now see majority of e-commerce sales from mobile
Markus Linder — February 16, 2018 Follow @markuslinder — February 16, 2018 Conversion rate is traditionally accepted as a crucial measure when analyzing the success of an e-commerce site. And, as such, organizations dedicate lots of time and resources to optimizing conversion. With executives understanding that a good customer experience can have a major impact … Continue reading Conversion Rate Optimization Is Not A Long-term Strategy For More Customers or Sales
Hannah Sears — February 12, 2018 Follow @Pixlee — February 12, 2018 User-generated content is becoming a mainstay of any marketing strategy. It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Consumers trust user-generated content above branded content and are more likely to make a … Continue reading 3 Brands Boosting E-commerce Sales with User-Generated Content
William Harris — February 11, 2018 Follow @wmharris101 — February 11, 2018 When you get into the business of selling products online, you have to expect that you’re likely going to experience both busy seasons and slow seasons throughout the year. Sales activity rarely remains constant for ecommerce businesses of all sizes, and this is … Continue reading How to Boost Ecommerce Sales During Slow Seasons
Austin Iuliano — February 10, 2018 Follow @austiniuliano — February 10, 2018 3 Tips to Turn Email Subscribers into Sales Hey, congratulations you set up your website the right way! You passed the number one rule of building an effective website, you created an opt-in on your main page! Now you have an opportunity to … Continue reading 3 Tips to Turn Email Subscribers into Sales
