Marc Sullivan — October 19, 2018 — October 19, 2018 We see it all the time… eCommerce website owners try to appeal to every single site visitor that lands on their pages. They attempt to get visitors to subscribe to a newsletter, engage with written content, or make a purchase. To the uninitiated, their decision … Continue reading Personalizing the eCommerce Shopping Experience for More Sales
A LinkedIn study says that the silos between sales and marketing — and the use of different data tools between them — can leave a gap in messaging to potential buyers. Robin Kurzer on October 16, 2018 No more data silos! That’s the key message from Tuesday’s LinkedIn State of Sales 2018 report. The … Continue reading Sales and marketing: Decision makers say you’re sending mixed messages
Deloitte forecasts up to a 22 percent increase in e-commerce sales, online sales are expected to reach $128 to $134 billion. Robin Kurzer on October 15, 2018 There is consensus among analysts that e-commerce will spur holiday retail sales growth this year. Forrester forecasts online sales to grow 13.5 year over year. EMarketer pegs … Continue reading Analysts agree: E-commerce sales set to deliver robust holiday retail growth
Markus Linder — October 10, 2018 Follow @markuslinder — October 10, 2018 It’s October, and you know what that means. The countdown to get your stores ready for the holiday season is on. What is often dubbed the „the most wonderful time of the year” is also a time that’s fraught with stress for many. … Continue reading How To Boost Your 2018 E-Commerce Holiday Sales with Gift Finders
Joanne McDonagh — October 10, 2018 Follow @rezoomo_com — October 10, 2018 Looking to break into the sales industry? But where do you start? Getting Started Sales professionals are always looking out for the next best opportunity so it can be difficult to get a job in this field if you are just sending out … Continue reading How To Get A Job In Sales
Janet Polyakov — October 9, 2018 — October 9, 2018 rawpixel / Pixabay There are many reasons B2B revenue teams choose to shift their strategy upmarket. Focusing on larger accounts can produce increased average customer value (ACV), reduce dependency on individual evangelists (which can cause churn when those evangelists change roles), extend your referral network, … Continue reading 3 Account-Based Tactics for Enterprise Sales
Jeff Kalter — October 5, 2018 — October 5, 2018 Will AI Take Over? As time goes by, artificial intelligence (AI) will play an increasingly vital role in sales. In fact, as some companies relegate some of the more straightforward selling tasks to AI, lower level sales jobs are beginning to dry up. Just think … Continue reading Will B2B Sales Jobs Survive in the Age of AI?
Ana Gotter — October 4, 2018 Follow @ana_gotter — October 4, 2018 Let’s say that you love hiking, and you see a Facebook ad for a pair of hiking boots. The ad looks interesting, but it’s a brand you aren’t familiar with, and you don’t really need them. Do you buy? Probably not. But then … Continue reading How to Create a Facebook Sales Funnel With Video
Yair Leshem — September 25, 2018 — September 25, 2018 Add failure to Product Management, the same way it is built into Sales Failure is built into sales. The sales person reaches out to ten prospective customers, three of them come back to her with some sort of answer, two actually engage in a meaningful … Continue reading 3 Things Product Managers Can Learn From Sales
Caryl Anne Crowne — September 17, 2018 — September 17, 2018 tswedensky / Pixabay Since its inception eCommerce has transformed the marketing and business industries and is continuing to expand. The popularity of most eCommerce businesses results from shifts of traditional marketing to online marketing. Adoption of the eCommerce business model through optimization of user … Continue reading eCommerce Best Practices to Boost Your Online Sales
