June 21, 2024 Shein has a lot at stake under the EU’s copyright rule Shein, a China-founded e-commerce giant, is pushing toward a London IPO. BY Reuters Shein’s vast array of $5 shirts, $20 dresses and $15 shoes could face more trademark scrutiny under a new EU rule that tightens oversight on intellectual property rights. Shein, … Continue reading Shein has a lot at stake under the EU’s copyright rule
June 11, 2024 EPA’s ‘forever chemicals’ drinking-water rule faces fresh legal challenges The groups said the rule exceeds the EPA’s authority under the federal Safe Drinking Water Act, a 1974 law empowering the agency to pass water-quality regulations. BY Reuters U.S. manufacturing and chemical industry groups have filed a lawsuit seeking to block a federal rule … Continue reading EPA’s ‘forever chemicals’ drinking-water rule faces fresh legal challenges
May 23, 2024 Biden overtime pay rule goes too far, business groups say in lawsuit The business groups claim the mandatory overtime pay rule would force businesses to cut jobs and limit workers’ hours. BY Reuters A coalition of U.S. business groups has filed a lawsuit seeking to block a Biden administration rule that would extend … Continue reading Biden overtime pay rule goes too far, business groups say in lawsuit
By Hunter Schwarz November 10, 2023 NASA’s “worm” and “meatball” logos have divided the agency in the past, but increasingly, they’re appearing together. As it embarks on its Artemis era, NASA’s been using two logos at once. Technically, the meatball logo is the official logo, or the “NASA Insignia,” as it’s named in the … Continue reading NASA is breaking a cardinal rule of branding
By Mark Wilson The year was 2022—a lifetime ago. OpenAI, Midjourney, and Stability AI were going viral in an endless stream of posts shared on social media. The world dropped its collective jaw at the ability to type a few words and transform them into realistic photos, product renders, and rich illustrations. And Adobe, … Continue reading Inside Adobe’s strategy to rule generative AI
Humans Still Rule, Woz Assures Ad Execs At NBCU’s ‘Nerd Coachella’ by Joe Mandese @mp_joemandese, February 9, 2023 “Tonight Show” host Jimmy Fallon set the tone welcoming ad executives to NBCUniversal’s One23 developer conference Wednesday, referring to the company’s third annual tech conference as “Nerd Coachella.” “I wasn’t invited to the first two conferences, which … Continue reading Humans Still Rule, Woz Assures Ad Execs At NBCU’s ‘Nerd Coachella’
Why Captioned Videos Rule by Aaron Paquette , Columnist, December 3, 2021 The following was previously published in an earlier edition of Marketing Insider. For decades, Americans mostly rejected movies with subtitles or captions. But today, they overwhelmingly embrace captioned videos, especially on TikTok. For reasons including content density and accessibility, as well as consumer … Continue reading Why Captioned Videos Rule
John Rampton November 23, 2021 Even if you aren’t basking in your golden years just yet, just the thought of retirement can cause you to wake up in a cold sweat. Approximately two-thirds of Americans (67%) have said the country faces a retirement dilemma. In addition, 56 percent are worried they will not be able … Continue reading What Is the 4 Percent Rule and Why Should You Avoid It?
Colleen Perone July 30, 2021 A simple and effective rule of 3 to consider when leading prospects through your sales funnel to the finish line. What if I could give you a simple blueprint on how to effectively navigate a qualified lead through your sales funnel and across the finish line? How many hours and … Continue reading Rule of 3: Managing Your B2B Web Leads
Brian Wallace June 1, 2021 When it comes to creating a digital marketing strategy, ignoring trends on social media is like passing “Go” in Monopoly and refusing to collect $ 200. You can keep moving forward, but you’re not profiting from a potential layup. To put it in business terms, you’re ignoring the fundamental concept … Continue reading Trends Are Your Friends: Video Responses Rule in Digital Marketing
