Zach Heller — July 29, 2018 Follow @zheller — July 29, 2018 There are many different ways to apply the 80/20 rule. The law states that roughly 80% of the effects come from 20% of the causes. For email marketers, the rule applies quite obviously in some areas, and more subtly in others. Let’s take … Continue reading The 80/20 Rule for Email Marketers
Voice: One Medium To Rule Them All by Cory Treffiletti , Featured Contributor, June 27, 2018 Many of the titles I use in this column are repurposed from geek culture and only the geekiest among you will notice the reference — but this one should resonate a little more broadly, I hope. It’s a big … Continue reading Voice: One Medium To Rule Them All
Ruby Rusine — November 27, 2017 Follow @SocialSMktg — November 27, 2017 The number of tweets churned by Twitter 365/24/7 is a testament to its power – and value to many businesses using it. It is one of the most powerful social media tools for businesses for inbound marketing. If the deluge of tweets is … Continue reading How to Dominate Twitter and Rule Your Industry: Part 1 (of 4)
Shawn Overcast — July 11, 2017 Follow @sovercast — July 11, 2017 OpenClipart-Vectors / Pixabay Elon Musk acts like space is the next frontier, but business pioneers know true innovation is happening on terra firma. Instead of exploring the cosmos, business leaders are experimenting with office dynamics. The 21st-century workplace is characterized by perpetual changes … Continue reading Flexible Leaders Will Rule the Employee-Centered Workplace
Jason Davis — June 5, 2017 Follow @weareelement502— June 5, 2017 In this blog post we’re sharing lots more about video advertising! If you haven’t already, please check out our last post on Facebook live videos here. If you’ve ever been on YouTube watching videos you’ll notice that you can skip some ads, but others … Continue reading The 5 Second Rule – No Not That One
Peter Szanto — February 27, 2017 Follow @szantopeter— February 27, 2017 I’d like to share with you a simple method that can help to prioritize your goals and move your career forward. Why prioritizing is so important? Here’s an example. I am the CEO of a SaaS startup. We help companies increase conversion rates by … Continue reading Warren Buffett’s 5/25 Rule Will Help You Focus On What Really Matters
Tukan Das — February 23, 2017 Follow @tdas— February 23, 2017 The world of B2B selling is changing, fast. And if your team doesn’t keep up, you won’t just lose opportunities – you stand to lose your entire business. Outbound selling relies too heavily on outdated tactics, like telling customers what they need instead of … Continue reading The Golden Rule of Social Selling: Solve Your Customer’s Problem
Stacey Williams — January 26, 2017 Follow @stwillia— January 26, 2017 Crowdfunding has revolutionized the way entrepreneurs raise money. The industry provides an alternative to venture capital funding and traditional bank loans, raising billions of dollars for artists, nonprofits and startups every year. Even though it’s easily accessible, crowdfunding still requires some preparation. Most fundraisers … Continue reading How to Apply the 80/20 Rule to Crowdfunding
Jeff Tennery — November 3, 2016 Follow @jtennery— November 3, 2016 The number of freelancers listing services on labor platforms is constantly expanding. According to a recent report by JP Morgan, “4.2 percent of adults had ever participated in the Online Platform Economy in September 2015—a 47-fold growth since October 2012.” So, it is more … Continue reading First Rule of Freelancing: Build an Impressive Profile (And Here’s How)
Taylor Nelson — November 3, 2016 Follow @TaylorNelsonLR— November 3, 2016 “Unless you are breaking stuff, you aren’t moving fast enough”— Mark Zuckerberg Zuckerberg’s line is the most well-known example of a common piece of advice on how to get ahead at work or how to get ahead in life more generally: “move fast.” There … Continue reading The 70% Rule: How to Move Fast and Break Things (and Why you Should)
