Amanda Oliver — June 21, 2017 — June 21, 2017 Just like in Jaws, there’s something lurking beneath the surface of your conversion rates and affecting your return on ad spend. It has nothing to do with your copy, creative, or offers but it’s turning your customers away in droves just the same. What is … Continue reading Your Site’s Long Load Time Is Suffocating Your Facebook Ad Revenue
Kristina Jaramillo — June 18, 2017 Follow @GetLinkedInHelp— June 18, 2017 In the “Ultimate Sales Machine”, Chet Holmes mentions that only 3% of your target market is ready to buy! 7% of your target market is open to buying but not looking, 30% of your market is comfortable with the status quo and 30% of … Continue reading How to Get 67% More Revenue Opportunities Using LinkedIn and Not Just Leads That Go Nowhere
Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech by Laurie Sullivan @lauriesullivan, May 19, 2017 It makes sense that the digitally-savvy small businesses have a more diverse customer base, which means they can grow faster, have a greater capability for product innovation, and generate new streams of revenue by offering products … Continue reading Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech
Blair Nicole Nastasi — May 8, 2017 Follow @MediaMogulsPR— May 8, 2017 The whole concept of e-commerce began to take shape in 1989 with the development an internet-based system that did e-commerce transactions for the first time. According to the U.S. Commerce Department, online retail sales account for over a third of the overall retail … Continue reading 7 Tips for Increasing E-commerce Revenue Next Quarter
Jody Glidden — May 1, 2017 — May 1, 2017 Unless you’re a nonprofit, you’re in business to make money. But, too often, CRMs are undermining that goal. While they were put into place to drive revenue, they sometimes do just the opposite by hindering productivity, performance, and even morale. Meanwhile, the opportunities they were … Continue reading Is Your CRM System Leaking or Eating Revenue? Look for 6 Red Flags
Rustin Nethercott — April 25, 2017 — April 25, 2017 Passion pushed you to start your small business, but now you find your profits aren’t what you’d like. To keep your business open, you need to increase revenue — which is easier said than done, isn’t it? You’re competing with larger businesses that have more … Continue reading How to Increase Revenue for Your Small Business
Looking to take your e-commerce business to the next level? Columnist Trond Lyngbø has some SEO and content marketing advice for web shops. Trond Lyngbø on April 10, 2017 E-commerce websites can seem overwhelming to manage, but effective information architecture, SEO and content marketing strategies can make a huge difference. Nothing about the advice I … Continue reading E-commerce companies can improve revenue by following these 5 tips
Sruthi Narayanan — April 9, 2017 Follow @getzaius— April 9, 2017 A recent article published by Doug Crowe on Shopify Plus highlights the dangers of prioritizing conversion rates and Average Order Value as the best measurements of marketing success – which, unfortunately, many of today’s B2C marketers are still doing. On their own, neither conversion … Continue reading Revenue Per Visit: The Most Important Ecommerce Metric?
Vignesh Subramanyan — April 6, 2017 Follow @v_subramanyan— April 6, 2017 When you think ops, one of the first things that comes to mind is technology. After all in the modern B2B space, ops are seen as the tech gurus, the gatekeepers that manage the holy trifecta of data, processes, and….you guessed it, technology. That … Continue reading The Third Revenue Ops Pillar: Technology & Project Management
Tai Bonfliglio — April 3, 2017 Follow @Lenati— April 3, 2017 In conjunction with Scott Brinker of Chiefmartec.com, Lenati recently interviewed marketing executives from companies of all sizes in all stages of their MarTech maturity. The central theme we heard over and over again was that investing in right technology stack to drive near-term revenue … Continue reading How MarTech Leaders Drive Revenue and Plan for the Future [Infographic]
