Julie HongAugust 4, 2015 In many businesses, closing deals gets a lot of attention, and acquisition and conversion rates are sometimes all that’s ever talked about. But did you know that there is another way to boost your bottom-line profits that is much more cost-effective? A smart customer retention strategy that embraces message personalization, … Continue reading 10 Things Influencers Can Teach You About Customer Retention
Margaret JacobyJuly 18, 2015 Keeping employee retention rates high is a major concern for any business—after all, it’s hard to get through long-term projects and expand your business if you can’t ensure that people will stay around. Here are some of the best ways to inspire employees, encourage them to engage, and make sure they … Continue reading 4 Ways To Inspire Employee Engagement And Boost Employee Retention
David KigerJuly 11, 2015 Small businesses depend on people, and an entrepreneur will need to find the right ones to lift a new endeavor off the ground. As the business grows, it’s just as important to keep those good employees around. Methods for retaining employees range from emotional to financial. Here are a few ways … Continue reading Keys To Employee Retention For Small Businesses
Liz MurphyMarch 12, 2015 You know what stinks? Being on the receiving end of “the thrill of the chase.” There is nothing worse than someone being interested in you until they finally catch you; then they tire of you and move on to the next shiny object. (Okay, to be fair, taxes are pretty awful, … Continue reading Why Your Marketing Strategy Should Include a Client Retention Plan
Jeremy Geadrities December 22, 2014 What is your current employee retention strategy? If you cannot immediately answer the question, or at least begin envisioning your current organizational approach to employee development, then we’ve already identified a core reason why you are continually hiring customer service representatives. Hiring exceptional customer service representatives results in (you … Continue reading Representative Retention: Control Your Customer Service
How do you engage with a customer after the purchase? Columnist Tim Ash observes that few marketers optimize for retention and repeat purchase — and this represents a major missed opportunity. Tim Ash on October 31, 2014 The customer journey does not end when your visitor completes your desired action – and neither should your conversion … Continue reading Post-Conversion CRO: Optimizing For Customer Retention
By Emma Vas, Published October 11, 2014 Acquiring new customers is a costly process. Not only are new customer acquisition costs higher than retaining current customers, but successful customer retention helps to strengthen your brand identity and business reputation. Surprisingly, many businesses don’t have a customer retention strategy. Yet, if your company is entering a … Continue reading Customer Retention: The Science Of Keeping Your Customers Coming Back
