Tag Archives: Retailers

Mailchimp delivers new toys for retailers ahead of the holidays

Fragmented tools and data gaps make holiday campaigns harder to connect across channels. Mailchimp wants to help. Mike Pastore on October 14, 2025       Intuit Mailchimp released new tools to help retailers better target and reach customers for the upcoming holiday season and beyond. The new features include an improved Shopify integration, more precise segmentation … Continue reading Mailchimp delivers new toys for retailers ahead of the holidays

GrowthLoop wants to help retailers capture more retail media dollars

Retail media networks are booming, but legacy tech holds them back. GrowthLoop aims to power modern, AI-driven ad sales. Mike Pastore on September 18, 2025       Composable CDP vendor GrowthLoop entered the retail media network (RMN) space this week, launching a solution to help retailers organize their data and scale their media offerings. Retailers offering … Continue reading GrowthLoop wants to help retailers capture more retail media dollars

Ad costs are soaring and retailers are panicking — here’s the fix

Dealing with rising ad costs and flat results? See how affiliate programs deliver cost-effective growth across every retail touchpoint. Adam Weiss on May 12, 2025       Retailers across the U.S. are tightening budgets and looking for ways to optimize operations amid ongoing economic uncertainty. Online advertising is getting particular attention because of increasing costs. For … Continue reading Ad costs are soaring and retailers are panicking — here’s the fix

Google, Microsoft Woo Retailers With AI Agents

Google, Microsoft Woo Retailers With AI Agents by Laurie Sullivan , Staff Writer @lauriesullivan, January 13, 2025 Directly off the 2024 holiday shopping season, Adobe Analytics estimates consumers spent $241.4 billion online — up 8.7% year-over-year, with smartphones driving 54.4% of online purchases. No doubt Google and Microsoft hope AI agents will help consumers find what … Continue reading Google, Microsoft Woo Retailers With AI Agents

An OpenAI Audio Ad For Publishers And Retailers Created From 1-800-ChatGPT

An OpenAI Audio Ad For Publishers And Retailers Created From 1-800-ChatGPT by Laurie Sullivan , Staff Writer @lauriesullivan, December 24, 2024 Driving online traffic from search to websites has been one of the media’s leading benefits. OpenAI has a unique opportunity with its toll-free service to generate revenue and drive online and foot traffic to publishers, … Continue reading An OpenAI Audio Ad For Publishers And Retailers Created From 1-800-ChatGPT

What OpenAI Is Missing From 1-800-ChatGPT To Support Publishers, Retailers

An OpenAI Audio Ad For Publishers And Retailers Created From 1-800-ChatGPT by Laurie Sullivan , Staff Writer @lauriesullivan, December 24, 2024 Driving online traffic from search to websites has been one of the media’s leading benefits. OpenAI has a unique opportunity with its toll-free service to generate revenue and drive online and foot traffic to publishers, … Continue reading What OpenAI Is Missing From 1-800-ChatGPT To Support Publishers, Retailers

In the holiday rush, value takes center stage for retailers

Shoppers certainly have less money to go around this year. But that doesn’t mean they won’t be shopping for the holidays. In fact, consumers have been spending more money recently. BY Sarah Bregel Consumers are being more particular with their pennies this holiday season. That means that the holiday shopping spike could fall a little flatter … Continue reading In the holiday rush, value takes center stage for retailers