April 13, 2026 Lauren Sánchez Bezos’s happiness routine is going viral for the wrong reasons BY María José Gutiérrez Chávez Lauren Sánchez Bezos is great at being happy—so much so that she is encouraging others to pursue unapologetic happiness, too. But, unsurprisingly, those without private jets aren’t buying it. Over the weekend, The New … Continue reading Lauren Sánchez Bezos’s happiness routine is going viral for the wrong reasons
April 12, 2026 The 3 reasons why VCs invest: Faith, opportunity, or evidence BY Leslie Feinzaig I have spent the better part of a decade helping thousands of first-time founders raise their first round of outside capital, and evaluating thousands more for investment. In all of these data points, I found a pattern that explains every … Continue reading The 3 reasons why VCs invest: Faith, opportunity, or evidence
December 18, 2025 5 key reasons you should hire a financial planner span>span]:whitespace-nowrap”>It might surprise people that my husband and I pay a financial planner, given that I spend a lot of time on financial, tax, and investment planning at work. However, hiring a planner has delivered a return that can’t be quantified: peace of … Continue reading 5 key reasons you should hire a financial planner
From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration. EDB Postgres AI on November 20, 2025 For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and … Continue reading The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI
November 15, 2025 The hidden reasons behind underperformance
May 22, 2025 3 reasons you should tell your coworkers how much money you make As my husband was growing his finance career, the year-end bonus became a pivotal moment: to see how much his hard work translated into cash. And rather than rushing to tell me the news, he and his close peers would … Continue reading 3 Reasons you should tell your coworkers how much money you make
May 10, 2025 Apple may radically change its iPhone release schedule. Here are 3 business-boosting reasons why BY Michael Grothaus For well over a decade now, consumers have been used to new iPhones coming out in the fall, like clockwork. However, according to a series of reports, Apple may be planning to change its iPhone release … Continue reading Apple may radically change its iPhone release schedule. Here are 3 business-boosting reasons why
Your marketing may look successful, but are those clicks turning into sales? Avoid top-of-funnel pitfalls and focus on driving real ROI. Tav Laskauskas on April 3, 2025 Marketers often celebrate a “successful” campaign when click-through rates soar and cost-per-click drops. But then comes the fundamental question: What’s the actual return on ad spend? Do … Continue reading 7 reasons your conversion metrics look great — but your sales don’t
If your social ads aren’t converting, your creative, targeting or landing page might be the culprit. Find out what’s holding you back. Stephanie Trovato on February 21, 2025 You’ve spent hours crafting the perfect ad — strong creative, sharp copy, precise targeting. But instead of conversions, you’re seeing sky-high CPMs, low CTRs and a … Continue reading 3 reasons your paid social ads aren’t converting (and how to fix them)
Re-engagement emails annoy customers by asking a question you should already know the answer to. Ryan Phelan on February 19, 2025 It’s February, and my request to opt out of my subscription to 2025 is still pending, so I have to continue like the good marketing soldier I am. You, too? After sharing a … Continue reading 3 reasons the ‘Do You Want to Hear From Us’ email must die
