There are things that go wrong with any big project and there are things that go wrong with CDPs. Let’s plan to avoid those pitfalls. Greg Krehbiel on December 19, 2024 It’s common for companies to invest in a new technology and then, a year later, wonder why they’re not getting anything out of … Continue reading The hidden reasons your CDP project is failing
Tag Archives: Reasons
5 Reasons Spotify Ads Deserve a Spot in Your Digital Marketing Strategy
Amelie Boucher | December 3rd, 2024 Did you know that over 626 million people use Spotify every month, making it one of the most popular streaming platforms in the world? Also, it isn’t just a platform for music and podcasts; it’s a goldmine for digital marketers. Beyond building awareness, it excels at driving engagement and … Continue reading 5 Reasons Spotify Ads Deserve a Spot in Your Digital Marketing Strategy
3 reasons why the Fed isn’t rushing to lower interest rates
November 15, 2024 3 reasons why the Fed isn’t rushing to lower interest rates Fed chair Powell remarked at a Dallas event that the U.S. economy was not sending distress signals. BY Reuters Ongoing economic growth, a solid job market, and inflation that remains above its 2% target mean the Federal Reserve does not need to … Continue reading 3 reasons why the Fed isn’t rushing to lower interest rates
Why is DJT stock down? 2 possible reasons why Trump Media shares are sinking after Donald Trump’s election win
November 07, 2024 Why is DJT stock down? 2 possible reasons why Trump Media shares are sinking after Donald Trump’s election win The parent company of Truth Social continues to see volatile trading even with Trump returning to the White House. Some investors may want to cash out while they can. BY Michael Grothaus One of … Continue reading Why is DJT stock down? 2 possible reasons why Trump Media shares are sinking after Donald Trump’s election win
Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist?
September 16, 2024 Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist? Long before the idea of being a ‘personal brand’ entered the mainstream, professional actors have relied on name recognition to build their careers. BY Shannon Cudd People assign labels to other humans … Continue reading Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist?
3 reasons why digital video and CTV are booming in 2024
Here’s the data and developments fueling advertisers’ growing interest in CTV and digital video. Chris Wood on May 16, 2024 Video ad spend is expected to rise 16% year-over-year in 2024. Brands are interested because of the deep penetration that CTV and digital video have with U.S. households. Streaming services and other publishers are … Continue reading 3 reasons why digital video and CTV are booming in 2024
9 reasons biz conferences are still relevant—online and in person
March 29, 2024 9 reasons biz conferences are still relevant—online and in person In 2024, it’s about finding an event that provides value and is worth your time. BY Fast Company Executive Board When the COVID-19 pandemic forced major shutdowns across the globe in 2020, it prompted conference coordinators and their biggest sponsors to quickly rethink … Continue reading 9 reasons biz conferences are still relevant—online and in person
3 reasons the leadership skills you learned in business school are holding you back
March 14, 2024 3 reasons the leadership skills you learned in business school are holding you back The author of ‘Confronting the Storm’ insists that old ways of solving problems in business have to be unlearned. BY David Ross I’ve always admired the way leaders can identify a solution for linear-style problems so readily, and so … Continue reading 3 reasons the leadership skills you learned in business school are holding you back
The 4 big reasons your employees are distracted will surprise you
By Jon Cooper March 11, 2024 You’re leading a team meeting when you notice Bryce, usually one of the most attentive team members, repeatedly glancing at their phone, furrowing their eyebrows, and clearly preoccupied. Later, they reveal that they’re stressed by an issue at home. You know firsthand that they are not alone. Life issues, … Continue reading The 4 big reasons your employees are distracted will surprise you
U-curve of Happiness research shows how life improves after middle age. Here are 5 reasons why
By Next Big Idea Club February 10, 2024 Chip Conley is a New York Times bestselling author, speaker, and the founder of one of America’s first boutique hotel companies. He was the previous head of Global Hospitality and Strategy for Airbnb and CEO of the Modern Elder Academy. He received his BA and MBA from Stanford … Continue reading U-curve of Happiness research shows how life improves after middle age. Here are 5 reasons why