Is Yahoo Ready For Another IPO? by Laurie Sullivan , Staff Writer, February 23, 2026 Yahoo, owned by investment firm Apollo Global Management, could see an initial public offering (IPO) or sale to another company soon. It’s not clear whether going public or selling the business will prevail, but one thing is for certain — … Continue reading Is Yahoo Ready For Another IPO?
February 05, 2026 Mel Robbins: Being stuck doesn’t mean you’re broken. It means you’re ready to change
AI is breaking the old playbook for brand discovery, and most B2B CMOs admit they’re not ready for what comes next. Constantine von Hoffman on December 17, 2025 Two-thirds of CMOs say they lack the skills, budget or resources to compete against faster-moving, AI-enabled challengers, according to new research from the agency 3Thinkrs. That’s … Continue reading 62% of B2B CMOs not ready to compete against AI-enabled companies: report
Most websites aren’t built to support the seamless, personalized agent-drive experiences customers now expect. Benu Aggarwal on October 9, 2025 The customer journey from discovery to conversion is now a quirky and eccentric one, shaped by personal idiosyncrasies like channel preferences, mood and the ever-changing level of interest. AI agents now make it possible … Continue reading Your website isn’t ready for AI agents — here’s what needs to change
AI Models Defy Shutdowns, Are Advertisers Ready To Give Up Control? by Laurie Sullivan , Staff Writer @lauriesullivan, May 28, 2025 OpenAI’s latest ChatGPT model disobeyed human instructions to shut down during a test by researchers. I wonder… what if AI refused to alter ad campaigns based on data the models believed could produce better results? Advertisers … Continue reading OpenAI: Are Advertisers Ready To Give Up Control As Models Defy Shutdowns?
AI alone won’t transform your company — your people will. Learn how to lead mindset shifts and build trust to drive real AI transformation. Talisha Padgett on May 15, 2025 Many companies are trying to implement AI transformation — but most stall because the focus is on technology, not of people. Successful transformation requires … Continue reading If your teams aren’t ready for AI, then your tools won’t matter
Omnichannel strategies, better audience segmentation and data-driven campaign management show marketers are prepared for turbulent times. Constantine von Hoffman on April 17, 2025 The IAB’s 2024 Internet Ad Revenue Report is a snapshot of a more settled time and a guide for the rocky road ahead. Current trends in marketing have the industry well-positioned … Continue reading IAB report reveals digital ad growth and marketers ready for economic turmoil
The GTM revolution is not a televised event to be watched passively but an active transformation demanding a fundamental reset in strategies. Constantine von Hoffman on April 1, 2025 The go-to-market (GTM) landscape is undergoing a fundamental transformation. It is moving away from outdated strategies and embracing new imperatives driven by artificial intelligence (AI) … Continue reading The GTM revolution is here. Are you ready?
Apple’s new operating system brings big changes to how people get and interact with their email. Constantine von Hoffman on December 17, 2024 Apple is expected to release iOS 18 publicly this year, and it includes significant changes to Apple Mail. That means big changes to email marketing strategies. Here’s a look at the … Continue reading How to get your email marketing ready for iOS 18
June 28, 2024 AI offers financial firms a hand but isn’t ready for more complex tasks The spread of AI-based systems offers big opportunities for financial services firms, executives say, but asset managers also face higher stakes than other consumer-facing businesses because they manage sensitive information. BY Reuters The spread of artificial intelligence-based systems offers big … Continue reading AI offers financial firms a hand but isn’t ready for more complex tasks
