Tag Archives: Ready

Is your marketing ops team ready to implement a new CDP?

Best practices for implementing a CDP, and how a 75 year-old sporting goods company went about it. Chris Wood on January 14, 2021 As customer data platforms evolve, there are indications that more marketing organizations are adopting them. They can see that the CDP field is maturing, with major launches like those from SAP and … Continue reading Is your marketing ops team ready to implement a new CDP?

Make Your Business ‘Digital Ready’ in 2021

Germina Paola January 6, 2021 This pandemic sparks a radical shift in how we live and work as a society. The world will never be the same, unlikely to return to the pre-covid-19 era ultimately. The notion is quite apparent in today’s digital economy’s accelerating phase, vastly ranging from online education to telemedicine. Online meetings … Continue reading Make Your Business ‘Digital Ready’ in 2021

Wix Websites Are Not Small-Business Ready. Here Are 13 Reasons Why…

Chris Sheehy January 3, 2021 If you’re looking for a DYI friendly small-business website platform, the usual suspects are likely to include WordPress, Squarespace, Shopify, GoDaddy, Weebly, and hopefully Wix. One of the main reasons these platforms are attractive is their ease in setup and updating. Even if you hire a designer to create your … Continue reading Wix Websites Are Not Small-Business Ready. Here Are 13 Reasons Why…

Is Your Digital Marketing Ready for 2021? Here Are 3 of the Most Important Things.

Bob Hutchins December 31, 2020 Have you started thinking about our 2021 digital marketing plans yet? Here are 3 important digital marketing things that you need to be preparing for in 2021 1. Optimize for voice search. The popularity of products like Google Home and Alexa have created a HUGE boom in the usage of … Continue reading Is Your Digital Marketing Ready for 2021? Here Are 3 of the Most Important Things.

Is Your Digital Commerce Strategy Ready for Xmas and New Year Shopping Rush?

Shashin Shah December 4, 2020 If predictions around Christmas and New Year spending trends hold good, 2020 would end on a high note despite the pandemic. However, with an exodus of shoppers from in-store to digital eCommerce, traditional brick-and-mortar retailers who were earlier toying with technologies such as virtual assistants, augmented reality (AR), and virtual … Continue reading Is Your Digital Commerce Strategy Ready for Xmas and New Year Shopping Rush?

Concrete steps marketers should take now to get ready for CA’s CPRA in 2023

The California Privacy Rights and Enforcement Act won’t take effect for two more years, but don’t wait to prepare. Greg Sterling on November 12, 2020 Last week California voters passed Proposition 24, the California Privacy Rights and Enforcement Act (CPRA). It builds upon the California Consumer Privacy Act (CCPA), which only went into effect this … Continue reading Concrete steps marketers should take now to get ready for CA’s CPRA in 2023

Ready to Initiate the Digital Transformation in Your Organization?

Lovepreet Dhaliwal October 20, 2020 The pandemic COVID-19 is the biggest challenge of our lifetime, but there is also a positive side to this pandemic. It has accelerated the digital transformation across every industry. Organizations have started investing heavily in remote working and ensuring that employees can work from their home productively. In a truly … Continue reading Ready to Initiate the Digital Transformation in Your Organization?