Sarah Bentley August 29, 2020 Do you have a name that often gets mispronounced? Or, do you ever see someone’s name that you are about to have a conversation with and immediately panic because you don’t even have the slightest clue how to pronounce it? Names are hard, but mispronouncing a potential client or lead’s … Continue reading Quick Tip: Add Your Name Pronunciation on LinkedIn
Steven Imke August 7, 2020 As a small business mentor, I frequently encounter clients that know they want to control their own destiny and become a business owner but have no idea where to start. Too often, they are looking for that get rich quick idea, so they ask me; “How did you create two … Continue reading Where Is Your Get Rich Quick Idea Hiding?
Sandy Moore July 29, 2020 With millions of websites on the internet, it is important for your website to stand out and appear on the first page of the search engine results. This drives more traffic to your site. According to Moz, “On average, 71.33% of searches result in a page one organic click. Page … Continue reading Quick SEO Fixes for Website Optimization
Kellie Wong July 15, 2020 Did you know by 2022, more than 75 percent of large enterprises will include diversity and inclusion enablement criteria in the selection process for Human Capital Management (HCM) technologies? Diversity and inclusion is quickly moving to the top of the list of priorities for HR professionals at businesses of all … Continue reading The Quick Guide to Diversity and Inclusion in the Workplace
Mushon Heinisch — June 12, 2020 YouTube has become a powerful marketing tool for online sellers. But how do you create eCommerce video ads that actually boost sales, while keeping budgets in check? The secret is, it is surprisingly quite easy – and quick! To help you make the most of your eCommerce YouTube videos … Continue reading 5 Quick Tips for Creating eCommerce YouTube Video Ads that Covert [+ Examples]
Jared Atchison — June 3, 2020 Small business owners, bloggers, and giant corporations all use email marketing to stay in touch with their customers and prospects. There’s a good reason that all of these people with very different marketing goals all benefit from the use of email. Simply put, email allows you to create targeted … Continue reading 5 Quick Tips for Segmenting Your Email List
Mushon Heinisch — May 27, 2020 Want to create eCommerce Facebook video ads that boost sales like no one’s business? You’ve come to the right place! In this quick, no-nonsense guide, our Head of Media and PPC guru gives you six super easy tips to get your Facebook ads converting. These foolproof, must-do expert tips … Continue reading 6 Quick Tips for Creating eCommerce Facebook Video Ads that Covert [+ Examples]
Margot Whitney — May 22, 2020 With 1 billion people using the social platform each month and over 200 million Instagrammers visiting at least one business profile daily, Instagram is a must for businesses. The question really is why wouldn’t you want to grow your brand on this platform? Especially now, when social distancing is … Continue reading 10 Quick Tips for Off-the-Chart Instagram Growth
River Cartie — May 2, 2020 Online local marketing consists of online marketing efforts that are designed specifically to draw local traffic to your business — online and offline. Localizing your small business’s online marketing efforts is a matter of making sure that all of the information you have online clearly states not only where … Continue reading A Quick Guide to Online Local Marketing for Small Businesses [Infographic]
Frederik Bussler — December 29, 2019 The soul of marketing is sharing a unique value proposition to a detailed target audience, and this holds true for financial professionals. However, there’s one caveat: Finance is a uniquely difficult industry to stand out in due to the massive number of competitors, both legitimate and fraudulent. When you’re … Continue reading Quick Tips for Financial Marketers
