Tag Archives: Questions

19 questions to ask customer journey analytics vendors during the demo

Customer Analytics

More marketers are evaluating these tools to help to navigate and better understand increasingly complex customer journeys. Pamela Parker on March 4, 2022 Given that customers’ journeys to purchase and beyond are growing increasingly complex due to a seemingly ever-increasing number of devices, channels and options, businesses are seeking customer journey analytics platforms to help … Continue reading 19 questions to ask customer journey analytics vendors during the demo →

32 questions to ask sales enablement vendors during a demo

Sales Strategy

Sales enablement platforms are fairly recent introductions to the tech stack, but marketers are readily adopting them to support sales teams. Pamela Parker on March 3, 2022 Sales enablement platforms provide sellers with the content resources they need to engage buyers in a way that adds value, while also educating salespeople on the marketplace through … Continue reading 32 questions to ask sales enablement vendors during a demo →

19 questions to marketing attribution and predictive analytics vendors during a demo

Marketing Attribution

These platforms can provide marketers with valuable insights into how to better allocate their resources. Pamela Parker on March 1, 2022 With marketers facing increasing pressure to demonstrate the value of the budget they’re allocated for programs, marketing attribution and predictive analytics solutions are tailor-made for proving how tactics and media channels contribute to the … Continue reading 19 questions to marketing attribution and predictive analytics vendors during a demo →

13 questions to ask digital experience platform vendors during the demo

Digital Marketing Tools

If you’re not able to deliver the kind of speed and user experience you require to any or all of your channels, a DXP might solve these problems for you. Pamela Parker on February 28, 2022 Digital experience platforms are hot right now. That’s because DXPs, and the headless and hybrid CMS that are central … Continue reading 13 questions to ask digital experience platform vendors during the demo →

Interview questions you should be asking if the job is remote

Interviews

By Greg Kratz—FlexJobs   February 19, 2022   Contrary to belief, remote work isn’t all pajamas and coffee shops. Working remotely means working, which means getting the job done and being productive all day, every workday. As a remote-friendly employer, you know this. However, applicants may apply for the job because it’s remote, not because … Continue reading Interview questions you should be asking if the job is remote →

Scrum Master Interview Questions: How to Make Your Scrum Master Fail

Project Management

Stefan Wolpers January 13, 2022 TL; DR: Scrum Master Interview Questions on How to Make Your Scrum Master Fail Scrum has proven time and again to be the most popular framework for software development. Given that software is eating the world, a seasoned Scrum Master is nowadays in high demand. And that demand causes the … Continue reading Scrum Master Interview Questions: How to Make Your Scrum Master Fail →

23 questions to ask identity resolution vendors during a demo

Identity Management

As the linchpin to a customer-centric strategy, identity resolution allows marketers to more accurately target and personalize brand messages to create better customer experiences. Pamela Parker on January 6, 2022 An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who your customers are and how to comply … Continue reading 23 questions to ask identity resolution vendors during a demo →

To the 9 Million+ Covidpreneurs, Please Ask These 3 Questions

World Level Crisis

Samuel Sanders December 17, 2021 ar130405 / Pixabay The coronavirus pandemic has caused a surge in entrepreneurship. Since December of 2019, there have been over 9.5 million new businesses formed according to the U.S. census. Some of those founders are first-time founders or are brand new to the entrepreneurial world. If that is you, I … Continue reading To the 9 Million+ Covidpreneurs, Please Ask These 3 Questions →

Employment Engagement Questions to Ask Your Employees

Employee Engagement

Rick Goodman December 15, 2021 People often ask me what employment engagement questions I ask my employees. Before creating any survey or questionnaire it is important to understand that honest, two-way communication is critical for any effective employment engagement strategies. Simply put, you’re not going to engage your team members if you’re siloed, distant, or … Continue reading Employment Engagement Questions to Ask Your Employees →

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